M&M characters come to the rescue for a passed-out Santa Claus, delivering his gifts to everyone. Only problem is that they delivered them to the wrong people–but somehow that's even better because folks have to seek one another out to make sure the right gifts fall into the proper hands. M&Ms brings people together this holiday season, in another whimsical adventure from animation studio HouseSpecial for agency CLM/BBDO Paris.
Visual Effects/Animation: HouseSpecial, Portland, Ore. Kirk Kelley, animation director/creative director; Lourri Hammack, exec producer; Zilpha Yost, sr. producer; Rex Carter, Flame artist; Chris Ohlgren, Suzanne Twinging, animators; Patrick Van Pelt, TD; Cam Wiliams, editor; Trevor Mazzaglia, aimation intern; Tyler Bay, texture intern; Johnny Nam, lighting intern; Emma Van Hasema, Alex Webster,production assistants. (Toolbox: Maya, Arnold, Nuke Flame, Photoshop, Shotgun) Agency: CLM/BBDO Paris Production: La Pac, Paris; Reynald Gresset, director
Ad Council, Directing Duo The Hudson Dusters Share “The Rewards” Of Adopting Teens From Foster Care
The Ad Council, partnering with the U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF) and AdoptUSKids, launched a public service campaign, created pro bono by Edelman, which aims to inspire prospective parents to consider adopting a teen from foster care.
This centerpiece PSA titled โThe Rewardsโ--directed by The Hudson Dusters (Michael Kuhn and Niles Roth) via Greenpoint Pictures--spotlights real adoptive families who have personally experienced the mutual benefits of adoption. This longer form PSA (and cutdown versions) begins with a touching display of openness and vulnerability as adoptive parents reflect on their adoption journeys and their initial questions and hesitations about adopting a teen. Then, in a deeply emotional turn, the adoptive parents witness their children recounting the profound rewards of adoption in their lives. The teens speak of the love they share with their parents and how the decision to become a family is reciprocal. The campaign directs viewers to the AdoptUSKids website to learn more about adopting a teen from foster care.
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