London agency adam&eveDDB created this Super Bowl ad which opens on a boy in front of a house in the middle of the night. He proceeds to throw Skittles at the window of his girlfriend’s room, hoping to get her attention, presumably to whisk her away for a little romance.
But this story of young love takes a comedic turn as we see a procession of people–and one furry animal–with their mouths open, welcoming each thrown Skittle.
Harold Einstein directed this spot titled “Romance” via production house Outsider, London. (He maintains his own production house, dummy, in the U.S.). VFX house was The Mill.
CreditsClient Mars Wrigley Confectionery/Skittles Agency adam&eveDDB, London Richard Brim, chief creative officer; Dan Fisher, Till Diestel, creative directors; Matt Craigie Atherton, head of integrated production; Cat Reynolds, producer. Production Outsider Harold Einstein, director; Richard Packer, exec producer; Eric Liney, producer; Glynn Speeckaert, DP. Editorial Work Editorial Mark Edinoff, editor. VFX/Design The Mill Alex Fitzgerald, exec producer/producer; Kirsty Ratcliffe, Tim Lyall, Anastasia von Rahl, producers; Tim Davies, shoot supervisor; Gareth Brannan, Gary Driver, 2D lead artists; Joseph Tang, Jeanette Eiternes, Brad Wood, 2D artists; David Wishart, George Rockliffe, online artists; Rajinder Davsi, Kwok Fung Lam, motion graphics; Daniel Levi, Megan Lee, data lab assistance; Seamus O’Kane, colorist; Brendan Buckingham, Jim Bracher, Thomas Mangham, color assist. Audio Post Factory Studios Jack Hallett, audio engineer.
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More