Website creator Squarespace kicks off the new year with a short film titled Journey for actor John Malkovich’s new fashion line. With the debut of www.JohnMalkovich,com, he diversifies from actor to fashion designer.
While Malkovich may be best known for his film work, he began his career in costume design. This new campaign explores the challenges Malkovich faces as he battles to break free from perceptions about him so that he can be thought of differently, in this case for his fashion sensibilities. People can shop for his latest fashion pieces on www.JohnMalkovich.com.
Directed by Miles Jay of production house Smuggler for Squarespace and creative collective JohnXHannes, Journey can be seen on the Squarespace site and is part of an integrated campaign that includes TV, digital, social, podcast, and online video.
CreditsClient Squarespace David Lee, chief creative officer; Amory Wooden, director of brand marketing; Farah Sheikh, marketing; Natasha Ivankovitser, talent; Donovan Mafnas, design lead; Luis Gonzalez, McLane Teitel, Shawn Lee, designers. Agency/Creative Collective JohnXHannes Hannes Ciatti, John McKelvey, executive creative directors/founders; Kristine Ling, executive producer; Conor Hagan, sr. art director; Matt McCarron, sr. copywriter; Iain Newton, sr. planner. Production Smuggler Miles Jay, director; Allison Kunzman, Patrick Milling Smith, Brian Carmody, exec producer; Chayse Irwin, DP; Carly Reddin, production designer; Jurgen Doering, stylist. Production Service Company Premiere Heure, Cahterine Guillot, Parisian producer; Alex Orlovsky, U.S. line producer. Editorial Work Editorial Ben Jordan, editor; Erica Thompson, exec producer; Jamie Lynn Perritt, producer; Kenneth Casey, Adam Witten, assistant editors. Color Company 3 Tom Poole, colorist; Clare Movshon, producer. VFX Artjail Steve Mottershead, creative director; John Skeffington, exec producer; Mike Tockman, producer; Chris Memoli, Flame lead; Ryan Hawthorne, titles. Sound Design Jafbox Sound Joseph Fraioli, sound designer. Music Q Department and Devotchka, “How It Ends” Audio Post Sonic Union Steve Rosen, mixer; Pat Sullivan, audio producer.
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More