Martin Krejci of Stink Productions directed this U.S. Postal Service spot in which a young girl sees a hippopotamus and is immediately smitten. Her parents pick up on that and rely on the postal service to deliver hippo-themed surprises ordered online to delight their daughter–until she becomes infatuated by another member of the animal kingdom.
The spot is part of a campaign from McCann New York which underscores that the USPS delivers more e-commerce packages during the holidays than anyone else–roughly 16 billion cards, letters and packages.
CreditsClient United States Postal Service Agency McCann New York Eric Silver, North American chief creative officer; Tom Murphy, Sean Bryan, NY chief creative officers; Patrick Clarke, executive creative director; Lizzie Wilson, sr. art director; Tali Gumbiner, sr. copywriter; Tori Nygren, copywriter; Nathy Aviram, chief production officer; Donna McCracken, sr. producer. Production Stink Productions Martin Krejci, director. Editorial Big Sky Chris Franklin, editor. Visual Effects Big Sky VFX Ryan Sears, lead artist. Post Company 3 Tim Masick, colorist. Music “I want a hippopotamus for Christmas” by Gayla Peevey Audio Post Sonic Union Steve Rosen, engineer.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More