Stephen Vitale, an alumnus of SHOOT’s 2015 New Directors Showcase, directed produced and edited this short titled Hoshino, a Star Wars fan film about blind Jedi Master Ko Hoshino portrayed by Anna Akana (Ant-Man, My Name is Doris). The story focuses on Hoshino training with her master and the final act in her becoming a Jedi,
The script was written by Eric Carrasco (Supergirl). The score was composed by Joey Newman (The Middle, Adam and Dog) and recorded with an orchestra to honor the incredible role music and musicians have played in the Star Wars universe.
Vitale noted, “The reason we made this short is not just because we love Star Wars–it’s because we love film. We love making movies and this story was something that excited us. It was a challenge to try something different. Many Star Wars shorts that feature Jedi are just lightsaber fight sequences. We wanted to focus on the force–to do something cinematic and designed, to create an original character with her own journey, to make something that feels like Star Wars.”
He added that “part of making it feel like Star Wars meant approaching the film like the original trilogy. We had custom props and wardrobe, filmed on location to give it scope and to create a world for our characters to inhabit, built a practical Mynock creature to puppeteer on set and against blue screen instead of relying only on VFX.”
Credits
Production/Creative Stephen Vitale, director/producer/editor; Eric Carrasco, writer/executive producer; John Schick, Miguel Jiron, co-executive producers; Ryan Bromberg, Alyssa Brocato, cinematographers; Mark Robertson, Michael J. Wechsler, associate producers; Miguel Jiron, storyboard artist; Daniel Ajemian/ Andy Huynh, 1st assistant camera; Max Siegel, Laura Jansen, Steve Kan, 2nd assistant camera; Pascal Combes-Knoke, Chris Lom, Steadicam operators. Postproduction John Schick, Sean Ryan, colorists. VFX John Scheck, VFX supervisor; Mynock creature by Tom Spina Designs; David Server, Jackson Lanzing, Courtney Perdue, Mynock puppeteers; Mutant Mask by Immortal Masks; Jessica-Leigh Schwartz, special effects makeup artist. Music/Sound Joey Newman, composer; Jamie Hardt, MPSE, sound designer; Owen Shearer, ADR engineer. Music recorded and mixed by Oren Hadar; Seth Kaplan, music editor; Matt Hutchinson, score supervisor. Star Wars themes by John Williams; Music performed by Hollywood Chamber Orchestra; Music recorded at EastWest Studios, Los Angeles. Special Thanks to Tom Spina, David Bolen, Casey Wong, Jake Nordwind, Jenn O’Donnell, George Frangadakis, Marie Vitale, Paul Vitale, Greg Morris.
FactSet, a global financial digital platform and enterprise solutions provider, has partnered with Chicago-based creative agency VSA Partners to unveil a second round of spots in its “Not Just the Facts” campaign. The campaign originally launched back in April.
The campaign was built on a core strategic insight: While quality data is critical for financial professionals, facts in isolation provide little value. FactSet’s personalization, data connectivity, open and flexible technology, and dedicated service and support provide the context necessary for the investment community to turn facts into valuable insights--and make the most of them.
The new creative picks up where the previous left off. This time it focuses on a particularly boorish office worker, drolly played by character actor Wyndham Maxwell, who ticks off an encyclopedic list of facts and non sequiturs during business meetings and to the bemusement of his colleagues.
The tongue-in-cheek campaign, which plays more like a perfect-pitch comedy series than a typical B2B commercial effort, is a major departure from financial services industry norm--both in its use of humor and in its humanistic approach. Starting this week, FactSet will roll out 16 unique spots—a combination of :30s, :15s, :06s and nine “shorts”—across multiple channels including digital, streaming and CTV.
This :30, “Dinos,” has an office worker’s relevant reference to dinosaurs spark our boorish colleague who proceeds to utter one irrelevant fact after another about the prehistoric creatures.
The Los Angeles–based Docter Twins (Matthew and Jason Docter) directed the original campaign and this new humorous work through their production company, Thinking Machine. The identical twin... Read More
