A youngster picks a bottle of Sprite off of a tree branch, ready to drink the ripe beverage only to be interrupted by an elderly gent who relates a charmingly odd tale about a boy who rather than drink a bottle of Sprite decides to sell it and earns enough to buy two bottles. He then sells those two bottles and over the years amasses a million bottles.
However, this offbeat fable has fallen on deaf ears as we hear a burp, signaling that our original lad has decided to enjoy his handpicked libation.
The Perlorian Brothers of production house MJZ directed this spot titled “Ambition” for ad agency hello.