Director Brian Billow–via Anonymous Content and Canada’s Steam Films–directed this spot which is part of DDB Canada Vancouver’s new “You gotta get it, to get it” campaign for Netflix.
The piece opens on a man who jumps out of a car at an airport in pursuit of the woman who is the love of his life. He desperately runs through the terminal searching for her. All through the spot we see her making her way through the terminal, unaware that her beau is trying to find her to ask a very important question.
That question, though, isn’t what we assume–or for that matter what she assumes once she sees him.
CreditsClient Netflix Agency DDB Canada Vancouver Dean Lee, executive creative director/creative director; Cosmo Campbell, executive creative director; Daryl Gardiner, associate creative director/art director/copywriter; Jessica Schnurr, Geoff Vreeken, copywriters; Karen Brown, producer; Matthew Sy, project manager; Rob Newell, strategy. Production Steam/Anonymous Content Brian Billow, director; Eric Stern, sr. exec producer (Anonymous); Krista Marshall, Tony DiMarco, executive producers (Steam); Dion Beebe, DP; Kelly King, line producer. Post Cycle Media Matthew Griffiths, editor. VFX Cycle Media Peter Debay. Post Company 3 Stefan Sonnenfeld, colorist. Audio Vaper Music Joey Serlin, Andrew Harris, creative directors; Natalie Schnurr, producer. Performers Gary Smith, Abigail Marlowe. Casting Ryan Bernstein, RMB Casting (L.A.); Andrew Hayes, Powerhouse Casting, Toronto.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More