Sophia Frost of Nice & Polite directed this animation piece which has characters cavorting and dancing about to the beat of "Puttin' on the Ritz" for Ritz Crisp and Thin's snacks and agency Mother London.
CreditsClient Ritz Crisp and Thin Visual Effects/Animation: Nice & Polite, London Sophia Ray, director/animation; Matt Frost, producer; Tomi Um, illustrator. (Toolbox: After Effects) Agency: Mother London; Production: Nice & Polite, London Sophia Ray, director
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More