Ring The Alarm provided a musical score for this tongue-in-cheek homage to the benefits of manscaping. Lyrics–chock full of double entendres–were from agency JWT NY. Jared Eberhardt of Partizan directed.
Credits
Music/Sound: Ring The Alarm, Los Angeles Daron Hollowell, Brent Nichols, creative directors; Jenny Hollowell, exec producer; Rusty Logsdon, composer. (Lyrics from JWT NY) Audio Post: Transmission, New York Andy Green, mixer Agency: JWT New York Paul Greco, director of music; Matt Nelson, music producer Production: Partizan, bicoastal/international Jared Eberhardt, director
Top Spot of the Week: Apple, TBWA\Media Arts Lab, Director C Prinz “Save the Music” To Celebrate Lunar New Year
This Tแบฟt (Vietnamese for Lunar New Year), Apple launches its second โShot on iPhoneโ campaign for Vietnam, this year collaborating on a music video with chart topping Gen Z superstar, Wren Evans. Titled โSave the Music,โ the music video was directed by C Prinz via production house SMUGGLER for TBWA\Media Arts Lab (Southeast Asia) and showcases the camera capabilities of the iPhone 16 Pro--shot by cinematographer Mike Altskan. โSave the Musicโ celebrates Evansโ love of music, pride in Vietnamese creativity and inspires others to follow that creative path. [video width="640" height="360" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2025/01/18180825/WREN-EVANS-CUU-LAY-AM-NHAC-OFFICIAL-MUSIC-VIDEO.mp4"][/video] Read More
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