Winter Olympic competitors show their athletic prowess on board a United Airlines flight, bringing a new grace and poise to aisle traffic.
Credits
Music/Sound: Yessian Music, New York Dan Zank, Conrad Pope, arrangers (George Gershwin’s “Rhapsody in Blue”); Brian Yessian, chief creative officer; Gerard Smerek, exec producer/mixer. Audio Post: Sound Lounge, New York Tom Jucarone, mixer. Agency: mcgarrybowen, New York Jerry Krenach, managing director, global music production. Production: HSI, bicoastal Michael Haussman, director.
Screenwork Type:Top Ten Chart
Top Spot of the Week: Frédéric Planchon Directs “Play Has No Limits” For Sony PlayStation, adam&eveDDB
Directed by Frédéric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled “PS5 | Play Has No Limits,” this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.
Framestore served as VFX/post studio.
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