Peter Sluszka of Hornet Inc. directed this stop-motion spot depicting a village full of character–and characters–as we see it progress from morning to night on a typical day. In the village we see prim and proper sheep who end up well coiffed, rabble-rousing kids, a friendly butcher, a postman making the rounds, a fish market vendor and customers, and then the local branch of Permanent TSB Bank. Agency was Publicis Dublin.
Production Company: Hornet Inc. Peter Sluszka, director; Jan Stebbins, exec producer; Zack Kortright, producer; Joel Kretschmann, shoot producer; Ivan Abel, DP; Anita Chao, editor; Anthony Jacques, Don Canfield, motion control tech; Drew Cerria, motion control tech; Sal Denaro, Michael Lawrence, Kerry Coutu, Peter Erickson, Connie Chan, Sally Thomas, Samantha Smith, Melissa Chow, Maxwell Sorenson, Michaela Olsen, Janet Kim, Tim McDonald, Elise Ferguson, Ben Phelan, Sabrina Lessard, fabricators; Matt Somma, Kevin Coyle, Matt Christensen, Adam Pierce, Tom Gasek, Jason Patterson, animators; David Zung, storyboard artist; Jeffrey Thompson, set design; Robin Joseph, character design; Peter Fink, John Harrison, lead compositors; Allison Kocar, Paul Daniels, compositors; Rich Kim, tracking artist; Rachel Kwak, tracking assistant.
Top Spot of the Week: Frรฉdรฉric Planchon Directs “Play Has No Limits” For Sony PlayStation, adam&eveDDB
Directed by Frรฉdรฉric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled โPS5 | Play Has No Limits,โ this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.
Framestore served as VFX/post studio.
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