Aaron Ruell of Biscuit Filmworks directed this ridiculous slice of life in which a topless man matter of factly makes a business presentation to a filled boardroom. What happened to his shirt? It turns out he reached his shirt limit for the month. A voiceover observes, “Shirts don’t have limits. The Internet should not be like shirts.” We are then introduced to Clear 4G, an internet provider with no data limits. Agency is Venables Bell & Partners, San Francisco.
Credits
Agency: Venables, Bell & Partners Paul Venables, Will McGinness, executive creative directors; Jason Warne, art director; Will Gorman, copywriter; Craig Allen, director of integrated production; Mandi Holdorf, producer. Production Company: Biscuit Filmworks Aaron Ruell, director; Peter Donahue, DP; Holly Vega, Shawn Lacy, executive producers; Tracy Broaddus, producer.
Music: Beacon Street Studios Audio: 740 Sound Design Eddie Kim, sound designer.
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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