Craig Gillespie of MJZ directed this Rube Goldberg-esque journey of a glass of Guinness which makes it way along an unlikely path to a high-rise office–to the beat of a score by Bang Music. The Guinness arrives just as a bold young man is asking his boss for a raise, after less than a week on the job.
Credits
Agency: BBDO New York Loren Parkins, executive music producer Production Company: MJZ Craig Gillespie, director. Music: Bang Music Brian Jones, composer; Brad Strtton, exec producer. Audio: Sound Lounge Tom Jucarone, mixer.
Top Spot of the Week: Frédéric Planchon Directs “Play Has No Limits” For Sony PlayStation, adam&eveDDB
Directed by Frédéric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled “PS5 | Play Has No Limits,” this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.
Framestore served as VFX/post studio.
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