“Movies are made to be seen” (on Canal+ movie channel), a point that is accentuated by a woman who has no idea as to what the feature film Brokeback Mountain is about. As a friend describes the movie to her, bit by bit she forms a vision of it in her mind that is totally absurd and off base.
Credits
Agency: BETC Euro RSCG Stephane Xiberras, creative director; Raphael de Andreis, Camille Raymond, Agathe Guerrier, creatives. Production Company: Partizan Les Elvis, director; Franck Montillot, producer; Florent Fay, line producer; Laurent Delbonnel, DP. Editorial: Partizan Stephane Pereira, editor
Screenwork Type:Top Spot
The Best Work You May Never See: Steve Rogers Directs Christmas Spot For Telstra Starring A Singing Donkey
Directed by Steve Rogers via production house Revolver, this 90-second Christmas film for Aussie telecommunications company Telstra--created by agency Bear Meets Eagle On Fire in tandem with +61--tells the story of an accidental singing superstar, Little Donkey, who goes on a whirlwind tour across the world. But eventually stardom isn't all it's cracked up to be as Little Donkey misses its family at holiday time.
“We wanted to tell a Christmas story without falling into the holiday cliches. Hopefully the heart of this rings true and people get a bit of giggle along the way,” said Micah Walker, chief creative officer at Bear Meets Eagle On Fire.
Blake Crosbie, managing director of +61, said, “It’s a charming story that is so true of Christmas and so naturally adds to our brand idea ‘Wherever We Go’.”
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