Register

    Dentsu Hires Ed Zazzera As Head of Production In U.S.

    By SHOOTUpdated:No Comments2750 Views
    Ed Zazzera
    NEW YORK --

    Dentsu has hired Ed Zazzera as head of production for the company’s U.S. Creative Services line. The former production lead for BBH and DDB joins dentsu Creative from McCann Health. He brings decades of dedication to executional excellence and has won numerous awards, including honors at Cannes Lions, D&AD, One Show, Clio, AICP, AICP Next, and the Webbys.  

    Zazzera will streamline, optimize, and continually elevate the creative output for dentsu’s creative companies, which include dentsuMB, 360i, and Isobar. He will partner with former DDB colleague and current U.S. chief creative officer Menno Kluin to build an integrated production process that ensures all parts of the creative machine operate in concert. Together, the duo will fortify craft and execution to produce impactful creative ideas. 

    Kluin stated, “This was a long sought-after role that required someone who can adapt to dentsu Creative’s unique integrated model. We’re a craft-first, outcome-obsessed network of creative companies that deliver everything–from big TV spots at dentsuMB and culture-rich campaigns at 360i, to experience-driven innovation at Isobar. Ed’s deep experience across industries, verticals, and disciplines will streamline these outputs and help deliver creative consistency across the network.” 

    Most recently, Zazzera led integrated production on “The Unfinished Votes,” a lauded campaign from McCann Health for Change the Ref, which utilized deepfake technology to bring a victim of gun violence to life to deliver a powerful message around voting and firearm legislation. 

    Category:News
    Tags:360iDentsuEd ZazzeraIsobarMenno KIuin dentsuMB



    A Closer Look At Proposed Measures Designed To Curb Google’s Search Monopoly

    Thursday, November 21, 2024

    U.S. regulators are proposing aggressive measures to restore competition to the online search market after a federal judge ruled Google maintained an illegal monopoly for the last decade.

    The sweeping set of recommendations filed late Wednesday by the U.S. Department of Justice could radically alter Google's business, including possibly spinning off the Chrome web browser and syndicating its search data to competitors. Even if the courts adopt the blueprint, Google isn't likely to make any significant changes until 2026 at the earliest, because of the legal system's slow-moving wheels.

    Here's what it all means:

    What is the Justice Department's goal?
    Federal prosecutors are cracking down on Google in a case originally filed during near the end of then-President Donald Trump's first term. Officials say the main goal of these proposals is to get Google to stop leveraging its dominant search engine to illegally squelch competition and stifle innovation.

    "The playing field is not level because of Google's conduct, and Google's quality reflects the ill-gotten gains of an advantage illegally acquired," the Justice Department asserted in its recommendations. "The remedy must close this gap and deprive Google of these advantages."

    Not surprisingly, Google sees things much differently. The Justice Department's "wildly overbroad proposal goes miles beyond the Court's decision," Kent Walker, Google's chief legal officer, asserted in a blog post. "It would break a range of Google products — even beyond search — that people love and find helpful in their everyday lives."

    It's still possible that the Justice Department could ease off on its attempts to break up Google, especially if President-elect Donald Trump... Read More

    MySHOOT Profiles


    Add A Comment