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    Publicis Toronto Brings Joanna Monteiro Aboard As Chief Creative Officer

    By SHOOTUpdated:No Comments3161 Views
    Joanna Monteiro
    TORONTO --

    Joanna Monteiro has been named chief creative officer at Publicis Toronto. She will report to agency president Brett McIntosh. 

    Monteiro joins Publicis Toronto from Brazilian advertising agency Heads Propaganda, where she was previously CCO. Prior to that, she held a number of senior creative roles across Brazil, including CCO at FCB. She also spent time at various creative agencies such as Africa Advertising, Ogilvy, DPZ&T and W/McCann.

    Monteiro brings an expansive creative pedigree to her new roost and will play a leading role in further strengthening Publicis Groupe’s focus on creativity and how it works seamlessly with data and technology to help clients. Monteiro is the recipient of 41 Cannes Lions, including a Grand Prix in the Mobile category and has received more than 200 awards and served as a jury president or juror for some of the most distinguished festivals, including Cannes, D&AD, One Show and Clios. Monteiro graduated with an Arts degree from Brasilia University (UnB), and earned her postgraduate degree in Advertising and Marketing from ESPM, one of Brazil’s top ranking institutes.

    The hiring of Monteiro further fortifies a Publicis Toronto leadership team which includes EVP, head of planning and strategy Andrea Ibester who came aboard in 2019, the same year that Alister Adams was promoted to managing director and chief digital officer.

    “I’ve been energized by the ambition and relentless transformation of the Groupe. Publicis has the right plan, right model and the right people to solve for the big challenges clients are facing,” said Monteiro. “I’m very excited to be part of this journey–it is a once in a lifetime opportunity to work with brands that I’ve admired my whole life.”

    Category:News
    Tags:Brett McIntoshJoanna MonteiroPublicis Toronto



    A Closer Look At Proposed Measures Designed To Curb Google’s Search Monopoly

    Thursday, November 21, 2024

    U.S. regulators are proposing aggressive measures to restore competition to the online search market after a federal judge ruled Google maintained an illegal monopoly for the last decade.

    The sweeping set of recommendations filed late Wednesday by the U.S. Department of Justice could radically alter Google's business, including possibly spinning off the Chrome web browser and syndicating its search data to competitors. Even if the courts adopt the blueprint, Google isn't likely to make any significant changes until 2026 at the earliest, because of the legal system's slow-moving wheels.

    Here's what it all means:

    What is the Justice Department's goal?
    Federal prosecutors are cracking down on Google in a case originally filed during near the end of then-President Donald Trump's first term. Officials say the main goal of these proposals is to get Google to stop leveraging its dominant search engine to illegally squelch competition and stifle innovation.

    "The playing field is not level because of Google's conduct, and Google's quality reflects the ill-gotten gains of an advantage illegally acquired," the Justice Department asserted in its recommendations. "The remedy must close this gap and deprive Google of these advantages."

    Not surprisingly, Google sees things much differently. The Justice Department's "wildly overbroad proposal goes miles beyond the Court's decision," Kent Walker, Google's chief legal officer, asserted in a blog post. "It would break a range of Google products — even beyond search — that people love and find helpful in their everyday lives."

    It's still possible that the Justice Department could ease off on its attempts to break up Google, especially if President-elect Donald Trump... Read More

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