Dan Lucey has joined Havas New York as chief creative officer. Lucey also becomes part of the agency’s executive leadership team, helmed by CEO Laura Maness.
“At Havas, we’re on a mission to make a meaningful difference to brands, businesses and people by creating impactful work that addresses the significant shifts in behavior we’re unearthing in today’s marketplace,” said Maness. “Dan has an exceptional ability to craft modern platform ideas that connect and resonate in culture—and he shares with us an ambition to be one of the most collaborative and inclusive creative leaders in the business today.”
Lucey had most recently been executive creative director and an equity partner in ad agency JOAN. Prior to that he served as an executive creative director at BBDO New York, leading a group that managed all Foot Locker brands, Guinness, Bud Light and Priceline.com. His other agency roosts included Goodby Silverstein & Partners and Saatchi & Saatchi NY. Lucey has 20-plus years of agency experience and his work has earned multiple gold awards at Cannes, The One Show, D&AD, The ANDYs, Clios, Art Directors Club and the Effies.
“It’s clear that Havas New York continues to have great momentum and is at an inflection point with their winning ‘Meaningful’ formula of being values-driven and driving value,” said Lucey. “I look forward to elevating creativity and craft across the group, diversifying talent, and tapping into entertainment and culture at scale through its unique Vivendi ownership structure to create content audiences choose to engage with.”
Havas New York is the North American flagship agency of the Havas Creative Group network.
