Bicoastal creative content company Chromista has added veteran director Dennie Gordon to its commercialmaking roster for U.S. representation.
Gordon’s body of work spans feature films, television, miniseries, commercials and branded content, encompassing comedy and drama. She was one of the first women to graduate from Yale’s School of Drama with an MFA in Directing and she initially gained artistic recognition when her film, A Hard Rain, was chosen by Showtime’s Discovery Program. A Hard Rain, which Gordon also wrote, went on to win dramatic awards at the British Short Film Festival and the Hampton’s Film Festival, and impressed the likes of Steven Spielberg and George Lucas.
With her first film’s success, Gordon was approached by TV-writer and producer David E. Kelley who quickly enlisted Gordon to helm multiple episodes of his award-winning television series’ including Goliath (which she also co-executive produced), Chicago Hope, Ally McBeal, and The Practice. She has now directed over 100 hours of network television including critically acclaimed shows such as Legion (which was on many critic’s lists as a top 10 show of 2017), Empire, Grace & Frankie, The Office, 30 Rock, Aaron Sorkin’s Sports Night, and HBO’s Tracey Takes On, for which Gordon won a DGA Award. Gordon recently completed the miniseries Waco, season two of Jack Ryan, and The Hunters starring Al Pacino.
Gordon is also a sought after commercial director, turning out work for brands including Honda, Toyota, Capital One, Tsingtao beer, Xcel, and most recently, a short dramatic film for Huawei. Her campaigns have boasted such star power as Jimmy Fallon, Betty White, Adam Devine, and Don Cheadle. Other feature film credits include the comedy cult hit Joe Dirt, starring David Spade and Christopher Walken, and What A Girl Wants, starring Academy Award-winner Colin Firth, Dame Eileen Atkins, and Jonathan Pryce. Gordon was the first American woman to direct a film for the domestic Chinese market. My Lucky Star, starring Oscar nominee Zhang Ziyi, went on to be the number one film in China for four weeks running.
“There is nothing I love more than directing alongside a team of exceptional artists,” said Gordon. “That’s why my new partnership with Chromista is so exciting. They are true storytellers and their approach to the work and their talent is world-class.”
“Dennie’s astounding resumé and visionary attitude elevate advertising to a whole new level,” said Sandy Haddad, executive producer at Chromista, a company founded by Oscar-nominated filmmaker Darren Aronofsky (Black Swan) and partners/EPs Scott Franklin, Ted Robbins and Haddad.
Gordon was previously represented by Little Minx for commercials and is currently repped by CAA for film and television.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More