Jason Rosario has been hired as chief diversity, equity, and inclusion officer of BBDO Worldwide. Rosario brings over 14 years of experience, and a track record for driving change.
Rosario will be based in New York, report to BBDO Worldwide president and CEO Andrew Robertson, and partner with senior leadership to impact agency diversity policy and plans, recruitment, retention, training, education, and leverage of the network’s work to advance diversity, equity, and inclusion, in the network, the industry, and society at large.
“We have a unique opportunity to transform BBDO, and the advertising industry at-large, through an intersectional and equitable lens. We want to continue to evolve our agency’s mindset to foster a new wave of inclusive culture and accountability, while, of course, doing great and resonant work for our clients. I’m excited to take on this next challenge at such an iconic agency and to see our progress in action,” said Rosario.
Rosario has worked with top clients including Netflix, Yahoo!, Spotify, Verizon Media Group, and Huffington Post, helping brands identify inclusive practices at the enterprise level. In 2017, he founded The Lives of Men, a social impact creative agency that explores themes around masculinity, mental health and culture. He has facilitated numerous workshops on allyship, psychological safety, race, and culture.
Prior to this, Rosario worked for Verizon Media Group as manager of global diversity and inclusion and was the executive producer and host of the Yahoo! News original web series Dear Men. He has a background in financial services and is a graduate of NYU’s Stern School of Business. Rosario also sits on the board of Made of Millions, a non-profit organization changing the negative stigmas around mental health. In 2019 he was selected as one of Black Enterprise’s “BE Modern Men of Distinction.”
He begins at BBDO on September 8.
The End of The “Rust” Criminal Case Against Alec Baldwin May Unlock A Civil Lawsuit
The conclusion of a criminal case against Alec Baldwin in the fatal shooting of a cinematographer clears the way for a related civil lawsuit by relatives of the deceased woman and efforts to depose the actor under oath, attorneys for plaintiffs in the civil suit said Tuesday.
At a news conference in Los Angeles, victims' rights attorney Gloria Allred said that the parents and younger sister of deceased cinematographer Halyna Hutchins were disappointed that prosecutors won't appeal the dismissal of an involuntary manslaughter charge against Baldwin. The criminal charge against Baldwin was dismissed halfway through trial in July on allegations that police and prosecutors withheld evidence from the defense.
Hutchins died shortly after being wounded during a rehearsal in the movie "Rust" in October 2021 at a film-set ranch on the outskirts of Santa Fe, New Mexico.
Baldwin, the lead actor and coproducer, was pointing a pistol at Hutchins when it discharged, killing Hutchins and wounding director Joel Souza. Baldwin has said he pulled back the hammer — but not the trigger — and the revolver fired.
Allred said Hutchins' relatives are determined to pursue damages and compensation from Baldwin and "Rust" producers in New Mexico civil court, and want Baldwin to answer questions under oath in the proceedings. Hutchins' widower and son previously reached a separate legal settlement.
"With the withdrawal that was made public yesterday, we are now able to proceed with our civil case," Allred said. "Clearly, the rights of Alec Baldwin were protected, but the due process rights of the victims — Halyna Hutchins and her parents and her sister — were violated."
Allred said she's ready to prove that Hutchins had a close relationship... Read More