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    The Martin Agency Launches Talent & Culture Dept. To Promote Diversity, Inclusion

    By SHOOTUpdated:No Comments5469 Views
    Carmina Drummond
    RICHMOND, Va. --

    The Martin Agency has created a department called Talent & Culture that will report to Carmina Drummond, Martin’s chief culture officer.
     
    “We want progress,” said Drummond. “We’ve discovered it’s not enough to have diversity initiatives or incentives. Those efforts are right, but right can be ignored. We need to be intentional in our behavior to create positive change.”

    As a part of this ambition, Martin has hired Kelsey Larus as director of strategic engagement. Larus has an extensive background in strategic implementation having worked for the Obama Administration, the Democratic National Convention and two Presidential inaugurations.
     
    “What attracted me to Kelsey was her experience driving culture-focused reform,” explained Drummond. “She’s versed in how work communities move, grow, rise (and fall) to challenges. We’re excited to burn some bridges and build better ones.”
     
    Larus joins Marty Ritter, VP/ talent development, and Tina Chamberlain, VP/talent resources, in their sprint for change. The Martin Agency has proactively closed the gender pay gap, pledged to #FreeTheBid, spearheaded the Times Up Advertising movement, tripled its paternity leave, amped up the re-entry program for working mothers, and hired a conflict resolution specialist to serve as a resource to employees.
     
    These changes continue a series of moves made by new leadership at Martin. Most recently was the appointment of Danny Robinson to chief client officer. Robinson, a creative director who possesses his MBA and founded urban pop culture agency, Vigilante, is the first African American on the Martin executive committee. CEO Kristen Cavallo also doubled the representation of women to the highest level of the company, adding Karen Costello as chief creative officer and Drummond as chief culture officer. Costello is the first female to hold the role of CCO in the agency’s 53-year history. 
     
    “Corporations often hide behind ‘fit’ and not ‘contribution’ as a metric,” said Cavallo. “Fit can be a rationale for homogeneity, and that’s dangerous. This is our chance to do things differently.”

    Category:News
    Tags:Carmina DrummonddiversityKelsey LarusThe Martin Agency



    A Closer Look At Proposed Measures Designed To Curb Google’s Search Monopoly

    Thursday, November 21, 2024

    U.S. regulators are proposing aggressive measures to restore competition to the online search market after a federal judge ruled Google maintained an illegal monopoly for the last decade.

    The sweeping set of recommendations filed late Wednesday by the U.S. Department of Justice could radically alter Google's business, including possibly spinning off the Chrome web browser and syndicating its search data to competitors. Even if the courts adopt the blueprint, Google isn't likely to make any significant changes until 2026 at the earliest, because of the legal system's slow-moving wheels.

    Here's what it all means:

    What is the Justice Department's goal?
    Federal prosecutors are cracking down on Google in a case originally filed during near the end of then-President Donald Trump's first term. Officials say the main goal of these proposals is to get Google to stop leveraging its dominant search engine to illegally squelch competition and stifle innovation.

    "The playing field is not level because of Google's conduct, and Google's quality reflects the ill-gotten gains of an advantage illegally acquired," the Justice Department asserted in its recommendations. "The remedy must close this gap and deprive Google of these advantages."

    Not surprisingly, Google sees things much differently. The Justice Department's "wildly overbroad proposal goes miles beyond the Court's decision," Kent Walker, Google's chief legal officer, asserted in a blog post. "It would break a range of Google products — even beyond search — that people love and find helpful in their everyday lives."

    It's still possible that the Justice Department could ease off on its attempts to break up Google, especially if President-elect Donald Trump... Read More

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