Register

    Ratings For NFL Conference Championship Games Dip 8%; Nielsen Week In Review

    By SHOOTUpdated:No Comments3628 Views
    New England Patriots owner Robert Kraft, left, embraces quarterback Tom Brady after defeating the Jacksonville Jaguars in the AFC championship NFL football game, Sunday, Jan. 21, 2018, in Foxborough, Mass. (AP Photo/Winslow Townson)

    By David Bauder, Media Writer

    NEW YORK (AP) --

    More than 40 million people watched the NFL’s two preliminaries for the Super Bowl on Sunday, a drop of more than 8 percent compared to last year’s conference championship games.

    The Nielsen company said an average of 43.2 million people watched the games. While that’s down from the 47.1 million who watched the conference championships last year, it was a more heartening report than the NFL had gotten only a week earlier. This year’s divisional championship round had seen a 16 percent dip in audience size.

    Night games generally do better in the ratings than afternoon contests, but not this year. The New England-Jacksonville contest that ended around dinnertime was a better game featuring the league’s marquee player in Tom Brady. That game reached 44.1 million, compared to the 42.3 million who watched Philadelphia blow out Minnesota, Nielsen said.

    After seeing viewership erosion all year, the NFL will be anxious to see if that extends to the secular holiday of Super Bowl Sunday on Feb. 4. The Super Bowl is the most-watched television event each year.

    The NFC game boosted Fox’s new medical soap, “The Resident,” which reached 8.65 million viewers for its premiere episode on Sunday. Television viewers had their stethoscopes handy, with medical shows “The Good Doctor,” ‘’Grey’s Anatomy” and “Chicago Med” also landing among Nielsen’s 20 most popular programs last week.

    With a primetime football game, Fox won the week by averaging 10.6 million viewers. CBS had 6.9 million, ABC had 4.74 million, NBC had 4.69 million, the CW had 1.53 million, Univision had 1.47 million, ION Television had 1.3 million and Telemundo had 1.2 million.

    Fox News Channel was the week’s most popular cable network, averaging 2.65 million viewers in primetime. MSNBC had 1.95 million viewers, USA averaged 1.5 million, HGTV had 1.49 million and TNT had 1.46 million.

    ABC’s “World News Tonight” topped the evening newscasts with an average of 10.4 million viewers. NBC’s “Nightly News” was second with 9.8 million and the “CBS Evening News” had 7.4 million.

    Below are primetime viewership numbers compiled by Nielsen for Jan. 15-21. Listings include the week’s ranking and viewership.

    1. NFC Championship: Minnesota vs. Philadelphia, Fox, 42.3 million.
    2. “NFC Championship Post-Game” (9:39-9:47 p.m. ET), Fox, 26.53 million.
    3. “NFC Championship Post-Game” (9:47-10:04 p.m. ET), Fox, 18.88 million.
    4. “The Big Bang Theory,” CBS, 14.92 million.
    5. “Young Sheldon,” CBS, 13.33 million.
    6. “NCIS,” CBS, 9.88 million.
    7. “This is Us,” NBC, 9.82 million.
    8. “Blue Bloods,” CBS, 9.45 million.
    9. “The Good Doctor,” ABC, 9.34 million.
    10. “Mom,” CBS, 9.26 million.
    11. “Hawaii Five-0,” CBS, 9.14 million.
    12. “NCIS: New Orleans,” CBS, 8.82 million.
    13. “Ellen’s Game of Games,” NBC, 8.78 million.
    14. “The Resident,” Fox, 8.65 million.
    15. “Grey’s Anatomy,” ABC, 8.28 million.
    16. “60 Minutes,” CBS, 8.2 million.
    17. “Chicago Med,” NBC, 7.88 million.
    18. “MacGyver,” CBS, 7.68 million.
    19. “Kevin Can Wait,” CBS, 7.21 million.
    20. “60 Minutes” (Sunday, 8 p.m.), CBS, 7.07 million.

    ABC is owned by The Walt Disney Co.; CBS is a division of CBS Corp.; Fox is owned by 21st Century Fox; NBC is owned by NBC Universal.




    Influx of Talent At DAVID New York Includes The Creative Director Duo Of Erin Evon and Jason Burke

    Monday, November 25, 2024

    Global creative agency DAVID has made seven creative hires in its New York office. Coming aboard are the creative director duo of Erin Evon and Jason Burke; associate creative directors Kelsey Miller, Tori Mortenson and Maris DiTullio; sr. copywriter Adam Goffstein; and sr. art director Victoria Rocha.

    All will report to Daniel Lobaton, North America, chief creative officer, and André Toledo, chief creative officer.

    Creative directors Evon and Burke have teamed on campaigns for Goldfish, Snyder’s of Hanover, Tide, Shopify, Samsung and Uber Eats. They’ve been working together for seven years at such NY agencies as R/GA and Saatchi & Saatchi. While at the latter, Evon was one of the creative behind “It’s a Tide Ad,” the Procter & Gamble Super Bowl takeover that at the Cannes Fest scored a Film Grand Prix, Titanium Cannes Lion and Creative Effectiveness Gold Lion as well as a Grand Effie.

    Associate creative directors Miller and Mortenson were most recently at Mekanism working for Jose Cuervo and Quaker Oats. DiTullio had been an associate creative director at Deutsch LA where she worked on Taco Bell. Prior to Deutsch LA, she worked at Crispin Porter+Bogusky on Domino’s, and RPA on Apartments.com.

    Sr. copywriter Goffstein served previously at The Martin Agency and MullenLowe Boston, working for brands like Buffalo Wild Wings and Busch Light. Rocha contributed to award-winning campaigns like Michelob Ultra’s “Dreamcaster” and Spotify’s “Spreadbeats.”

    The seven new team members join the existing NY contingent in their newly opened office space at the iconic Domino Sugar Factory in Williamsburg, Brooklyn.

    “Talent is at the core of who DAVID is,” said Lobaton. “We are a first name agency so... Read More

    MySHOOT Profiles


    Add A Comment