Deutsch has hired Justin Crawford as SVP, creative director on 7-Eleven and Carmen Love as creative director on Uber. Crawford reports to chief creative officer Pete Favat and Love reports to executive creative director Jorge Calleja. Crawford and Love will be based in the agency’s Los Angeles office.
Before joining Deutsch, Crawford held executive creative director positions at R/GA, BBDO, JWT and Google Creative Lab in New York. He’s been a leader, problem solver and do-er on a broad spectrum of project types from campaign and story driven work to pure UX, design and new product innovation. Over the more than 20 years in the marketing and advertising industry, he’s spearheaded award-winning work for brands including Microsoft, Google, Reebok, Tommy Hilfiger, Disney, The Standard Hotels, Lexus, Smirnoff and Macy’s.
“I chose to come to Deutsch because of the people,” said Crawford. “Some crazy talented people I’ve known for years and some I’m lucky to have just met.”
Love comes to Deutsch from Crispin Porter + Bogusky, where she served as an associate creative director for Infiniti Global. Prior to CP+B, she spearheaded the creative department of TBWAChiatDay’s Mexico City office, which she was hired to co-found, before transferring to a senior creative position at TBWAChiatDay LA. Over the course of her 15 years in the industry, she has led and developed award-winning work for The Grammys, Gatorade, adidas, and Nissan, among others. She brings extensive expertise in global marketing and believes in leading by doing.
“Deutsch has been on my list for a long time,” said Love. “I’m inspired by both its ongoing love affair with culture and technology, and its drive for relentless self-improvement.”
CCO Favat related, “Hiring Carmen and Justin is a huge win for us and our clients. Carmen’s a powerful storyteller and has the cross-cultural perspective we need and Justin brings some of the best attention to craft in the business. They’re both a great addition to the team and I already see the impact their making at the agency.”
Writers of “Conclave,” “Say Nothing” Win Scripter Awards
The authors and screenwriters behind the film โConclaveโ and the series โSay Nothingโ won the 37th-annual USC Libraries Scripter Awards during a black-tie ceremony at USCโs Town and Gown ballroom on Saturday evening (2/22).
The Scripter Awards recognize the yearโs most accomplished adaptations of the written word for the screen, including both feature-length films and episodic series.
Novelist Robert Harris and screenwriter Peter Straughan took home the award for โConclave.โ
In accepting the award, Straughan said, โAdaptation is a really strange process, youโre very much the servant of two masters. In a way itโs an act of betrayal of one master for the other.โ He joked that โYou start off with a book that you love, you read it again and again, and then you end up throwing it over your shoulder,โ crediting author Robert Harris for being โso kind, so generous, so open throughout.โ
In the episodic series category, Joshua Zetumer and Patrick Radden Keefe won for the episode โThe People in the Dirtโ from the limited series โSay Nothing,โ which Zetumer adapted from Keefeโs nonfiction book about the Troubles in Ireland.
Zetumer referenced this yearโs extraordinary group of Scripter finalists, saying โprojects like these reminded me of why I wanted to become a writer when I was sitting in USCโs Leavey Library dreaming of becoming a screenwriter. If you fell in love with movies, or fell in love with TV, chances are you fell in love with something dangerous.โ
Special guest for the evening, actress and producer Jennifer Beals, shared her thoughts on the impact of libraries. โIf ever you are at a loss wondering if there is good in the world,โ she said, โyou have only to go to a... Read More