Geisel Productions and Anonymous Content’s branded BMW Films short The Escape–directed by Neill Blomkamp–took home Best of Show at the One Screen Film Festival awards ceremony on Tuesday night (10/17) at the Sunshine Cinema in New York.
One Screen is part of The One Club for Creativity, the global non-profit organization celebrating creative excellence in advertising and design. Now in its sixth year, One Screen focuses on all forms and aspects of short films–commercials, music videos, short narratives, spec work, passion projects, movie poster design, credits, etc.–and has a mission to celebrate and award the best of the film and ad industries with no limitation and total artistic freedom, all on one screen. The festival doubled the number of entries received this year, with work submitted from 45 countries.
The Escape winning the top honor at this year’s One Screen Fest represents a coming full circle of sorts. The One Club’s One Show was the first ad industry awards competition to recognize original branded content, creating the separate new category of Branded Entertainment in 2003 to accommodate the original launch of BMW Films. Widely regarded as a milestone in the history of branded film, the BMW Films series was also honored in 2010 by The One Club as Best of the Digital Decade.
One Screen Short Film Festival 2017 winners are as follows:
Best in Show
“The Escape” by Geisel Productions and Anonymous Content, New York, USA and BMW Films for BMW (film appears below at end of story)
Narrative
“Letters from Alcatraz” by Madeline Rozwat, Los Angeles, CA, USA, click here.
“The Last Journey of the Enigmatic Paul W.R.” by Lighthouse Films, New York, USA, click here.
Documentary
“The Unbelievers: Burnell Cotlon” by Voyager Creative, Brooklyn, NY, USA for Bai, click here.
Music Video
“Kolshik” by Great Guns LTD, London, UK, Fancy Shot, St. Petersburg, Russia, and Versus Pictures for the band Leningrad, click here.
“The Mother, Daughter and The Lady Spirit” by Pereira & O’Dell, San Francisco, CA, USA, click here.
Animation
“A Love Story” by CAA Marketing, Los Angeles, CA and Passion Pictures, New York, USA for Chipotle, (film appears below at end of story)
“Cogs” by ZEILT Productions, Foetz, Luxembourg, click here.
“Coke Habit” by Dress Code NY Inc., New York, USA, click here.
“Reaction” by dfmn, New York, USA, click here.
Branded Entertainment
“Evan” by BBDO New York, USA for Sandy Hook Promise, (film appears below at end of story)
“The World’s Biggest Asshole” by Furlined, Los Angeles, CA and The Martin Agency, Richmond, VA, USA for Donate Life, (film appears below at end of story)
“We Are America” by R/GA, New York, USA for the Ad Council, (film appears below at end of story)
Budget Under $10,000
“Looking Back” by FCB Chicago and Lord + Thomas, Chicago, USA, click here.
“Notes” by BBDO Toronto and Skin and Bones, Toronto, Ontario, Canada, (film appears below at end of story)
Mobile Film
“NYC Blizzard” by Derby Content, New York, USA, click here.
“Never odd or EveN” by Fusion, New York, USA, click here.
Title and End Credit Sequence
“Style Frames NYC Opening” by Hornet, New York, USA, click here.
“Semi Permanent Festival 2017” by Framestore, New York, USA, click here.
Experimental
“Possibilia” by eko, New York, USA, click here.
VR
“Broken Night” by eko, New York, USA, click here.
Movie Poster
“Shutterstock Pop Poster Series: ‘Fences’ ” by Shutterstock, New York, USA
“Shutterstock Pop Poster Series: ‘Lion’ ” by Shutterstock, New York, USA
“Shutterstock Pop Poster Series: ‘Hidden Figures’ ” by Shutterstock, New York, USA
Emerging Director (less than three years experience)
“Hope Inside the Fire” by Bennett Johnson, New York, USA, click here.
“Bolt vs. Flame” by Barry Company, São Paulo, Brazil for Nissan, click here.
“Hikari” by Mindcastle, Seattle, WA, USA, click here.
Emerging Writer (less than three years experience)
“CNN Colorscope Blue” by Dr. James Fox, New York, USA, click here.
Student
“Deuspi” by Quad Productions, click here.
One Screen partnerships: San Diego International Film Festival and Free The Bid
This year for the first time, One Screen partnered with the San Diego Film Foundation, producers of the San Diego International Film Festival, which last week screened entries from the One Screen Branded Entertainment category and selected their own winners, who were presented with a SDiFF award.
Aligned with The One Club for Creativity’s ongoing focus to promote diversity and inclusion, One Screen also introduced a new partnership this year with Free The Bid, a non-profit initiative started last year advocating on behalf of women directors for equal opportunities to bid on commercial jobs in the global ad industry.
A separate 10-person jury made up of leading agency/brand creatives and directors selected winners of the One Screen Free The Bid Awards, celebrating stellar work created by women and amplifying the call for diversity in the industry.
“One Screen grew significantly in a number of different ways this year,” said Jonathan Jirjis, executive producer, One Screen. “We managed to double the number of entries from around the world, and secured the involvement and support of the San Diego International Film Festival and Free The Bid. Having highly accomplished jurors like Paul Haggis also illustrates how the film industry has embraced the awards.”
He added that One Screen has become a showcase for the passion projects of accomplished filmmakers, as well as a high-visibility forum to recognize promising young talent. “We’re thrilled with the range and quality of work submitted this year and congratulate all of our 2017 winners,” he said.
One Screen-Free The Bid Award winners celebrating women in film are as follows:
Free The Bid-Commercials
“This Girl Can – Phenomenal Women” by Somesuch, London, UK, click here.
“The Swim“ by Knucklehead, Los Angeles, CA, USA, for Visa, click here.
“Change the Story” by RadicalMedia, click here.
Free The Bid-Branded Content
“Club 99.7” by Bacon and RSA Films, click here.
Free The Bid-Music Video
“The Gospel” by Little Minx, Santa Monica, CA, USA, click here.
Free The Bid-Cinematography
“Nike + TKA Twigs ‘Do You Believe In More’ ” by Academy+, London, UK, click here.
Free The Bid-New Women Director
“La Madre Buena (The Good Mother)” by Sarah Craft for Madrefoca, Mexico City, Mexico, click here.
