On-location film production in Greater Los Angeles slipped 4.7 percent between April and June, 2017 to 9,466 shoot days (SD), according to an update from FilmL.A. Local on-location feature production decreased 18.5 percent (1,067 SD) in the second quarter.
“Declines in any category need to be put in context: the year-to-date comparison for the last seven years shows 2017 is second only to 2016 for total shoot days,” said FilmL.A. president Paul Audley, who noted that 2016 was the best year on record for on-location production.
TV comedy dropped nine percent (to 382 SD), and digital Web-Based TV also fell 21.8 percent (to 412 SD). Despite the drops in comedy and TV Web, a comparison of the year-to-date data for the first two quarters over the last seven years reveals both categories are at record highs thus far in 2017.
TV reality production saw a slight drop of one percent for the quarter (to 1285 SD). TV pilots fell sharply for the quarter, dropping 60.4 percent (to 110 SD). The drop in TV pilot production mirrors the results of FilmL.A.’s forthcoming 2017 Pilot Study, which shows fewer pilots were ordered by networks over the last year. As a result, production centers from L.A. to New York saw declines in the category.
TV drama production fell 24.3 percent (to 789 SD) due to several show cancellations in 2017. TV dramas that helped drive production numbers during the second quarter of 2016 that were not in production in 2017 include Gilmore Girls, Good Girls Revolt, Hand of God, Mistresses, Roadies, Sweet/Vicious and The Catch. The TV drama category is having its third best year of the last seven, trailing 2016 and 2015 year to date.
FilmL.A.’s report reveals that the commercials category saw a 12.5 percent jump (to 1,398 SD).
Incentivized projects continued to add to quarterly counts. Incentivized TV dramas yielded 291 production days or 37 percent of the category with the TV pilot yield being 57 SD or 52 percent of the category. Incentivized television projects for the second quarter were Heathers, Here, Now, Law & Order True Crime, Major Crimes, The Orville, Sharp Objects, Shooter and American Horror Story.
Feature film projects produced 232 shoot days accounting for 22 percent of production in the category. Incentivized features for the quarter were Valley Girl, A Star Is Born, Inner City and Hotel Artemis.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More