Dattner Dispoto and Associates has booked DP Xavier Grobet, ASC, for HBO’s Looking Special, a telefilm being directed by Andrew Haigh….Vaddio has named Steve Huey as VP of worldwide sales. Huey is a seasoned sales and marketing executive with over 35 years of experience in IT and AV technology for companies including Polycom, Hewlett-Packard, Compaq, IBM, and Epson. During his time at Polycom, Huey acted as the sr. VP and chief marketing officer developing the worldwide go-to market strategy for the enterprise, public sector, small and medium sized business and consumer markets. Huey also directed worldwide marketing activities including product marketing, global branding and advertising, direct and channel marketing and vertical industry development. At his new roost, Huey will help to further Vaddio’s development in its professional AV and unified communications channels…..
AD&Co. Launches Studio A; Davida Hall To Head New Venture As Sr. Director of Creative Content
Female-founded and led creative marketing agency AD&Co. has opened Studio A. The new venture will serve as AD&Co.’s in-house social brand content division, focused on developing and producing digital programming for advertising, social media, and influencer marketing campaigns designed to reach today’s audiences on the most popular and pivotal platforms. Davida Hall has been named to head Studio A as sr. director of creative content. She shifts over from AD&Co. where she held the same title since December 2023. Hall’s affiliations prior to AD&Co. include PopSugar and Studio71.
Amy Demas, founder and chief creative officer of AD&Co., said, “We understand content is king-—or queen—and that our clients need to engage their customer communities where they live. That inspired the logical expansion of AD&Co with Studio A, which is committed to producing only the most engaging and authentic brand stories.”
Studio A will harness both AD&Co’s and Hall’s deep expertise in the lifestyle sector, as content creators and avid consumers. Specializing in reaching audiences where they spend their time, the studio is immersed in social media, pop culture, and current trends, expertly crafting visuals, language, and storytelling to reinforce client brand identities and cut through the noise.
Studio A debuts with the “This Is Me” campaign for Love + Craft + Beauty, a brand dedicated to embracing and promoting diversity within the beauty space. “This Is Me” highlights Gen Z’s affinity for radical self-expression that allows individuals to tell their own stories, free from labels, using beauty and fashion as tools of authenticity. The campaign showcases models celebrating their unique qualities to present... Read More