McCann New York has brought Caprice Yu and Grant Smith aboard as executive creative directors.
Yu most recently worked as a freelancer at McCann NY after leaving her ECD post at Sid Lee. Yu has worked at many top agencies, including BBH New York, Crispin Porter + Bogusky in Boulder, Colo., and 180 Amsterdam, creating work for Google, adidas, Axe and Microsoft.
Smith spent much of last 10 years at BBDO/NY, where he created high profile work for AT&T, FedEx, Guinness, and DirecTV. Smith has worked at a number of agencies, including a long stint at Cliff Freeman & Partners, where he worked on Fox Sports, Budget Rentals and Mike’s Hard Lemonade.
McCann Erickson is the founding unit of McCann Worldgroup, part of the Interpublic Group (NYSE:IPG). McCann Worldgroup, is a global marketing services company with more than 24,000 employees in more than 120 countries, comprising McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More