Video-maker, musician and Internet audience generator Jack Conte has joined the directorial roster of Radar Studios.
Conte’s Internet success began with his 2008 stop motion video for his song "Yeah Yeah Yeah," and then gained high-profile momentum during his collaboration with Nataly Dawn as one-half of the band Pomplamoose. Conte pioneered the art of VideoSongs, creating multi-layered videos and recordings that show audiences each instrument and component of a soundtrack on screen. Pomplamoose’s work caught the eye of Hyundai, which hired Conte to create a holiday campaign. The agency encouraged him and Dawn to play and experiment on set, resulting in spontaneous and memorable commercials that preserved the band’s unique style.
Recently, Conte has been experimenting with building working robots, as in his video for his song as a solo-artist, Pedals, and with using a digital projector to great effect in Pomplamoose’s mashup of Pharrell’s "Happy" and "Lose Yourself to Dance" and Daft Punk’s "Get Lucky," which has been viewed over 1.4 million times.
Initially, Conte didn’t think of himself as a director, but that changed after Radar approached Conte and they began brainstorming together about how Conte’s playful, unique effects created on shoestring budgets could benefit from collaboration with Radar’s team of art directors and VFX artists. Conte said, “I have so many ideas, but right now the ones that get made are the ones that can be executed in three days or less with the stuff I have around me. The opportunity to have a team of creative minds, and expert technicians who can work quickly, means that I can dream on a much grander scale.”
