Director Brent Jones has joined bicoastal production and post company humble. His signing was announced by Ned Brown, humble’s West Coast exec producer. Jones comes over from Motion Theory.
The director’s recent work includes several fast-paced and humorous campaigns for Nissan, one of several automotive brands for which he’s directed commercials and web content. His visual flair extends beyond sheet metal, however, as he’s also directed spots for FedEx, Monster.com, McDonald’s Ikea, Subway and DirecTV, among others.
Jones’ interest in directing was cultivated from an early age: his father was a director in his native Kansas City, and he recalls helping run casting sessions at age 15. He got his professional start shooting football games for his hometown Kansas City Chiefs before he made the move to L.A., where he studied at UCLA and worked his way up the production ranks on features with such directors as Steven Spielberg, Michael Bay, Cameron Crowe and Sam Raimi.
His 2004 short, The Company Man, received high acclaim at the Los Angeles Film Festival and paved the way for his transition into commercial directing in 2006. The following year, his work catapulted him into SHOOT’s New Director Showcase.
Jones’ signing comes on the heels of humble signing Oscar-nominated comedy director Rob Pearlstein who earned a Best Live-Action Short Film Oscar nomination in 2006 for Our Time Is Up. Both directors, as well as the rest of the humble roster, are represented by Hustle on the East Coast, Obsidian Reps in the Midwest, Jack Reed Reps in Texas, Siobhan McCafferty on the West Coast and Momentum Reps for the Hispanic market.