Tiffany Rolfe will be joining growth consultancy co:collective as partner and chief content officer, effective June 1. She departs from Crispin Porter + Bogusky (CP+B), where she served as VP/executive creative director, heading up the L.A. office. The move to co:collective brings her to New York.
Rolfe began her advertising career at CP+B in 2002 as an art director and ascended to the helm of the L.A. office. At CP+B, she created renowned work for brands such as MINI, Burger King, Volkswagen and Virgin Atlantic. She served as creative director on “truth” and American Express OPEN and, most recently, was executive creative director on Old Navy, Microsoft, Grey Poupon, and Bolthouse Farms’ Baby Carrots. Prior to CP+B she was a partner in a web entertainment company, designing sites and media for Pixar, Walt Disney and Sony Pictures.
Her work has been honored nationally and internationally by every major award show including the Titanium and Grand Prix at Cannes, Gold at One Show and One Show Interactive, Gold Clios and Pencils at D&AD.
“Bringing another partner into the company is a significant event for us,” said Ty Montague, a co-founder of co:collective. “With her creative track record Tiffany could work anywhere she wanted. We feel lucky that she felt ready to step outside of advertising and try something new by joining us. The folks at CP+B are friends and collaborators….We’re having a great time working with them today and that will continue.”
Andrew Keller, CEO of CP+B, said the agency is “looking forward to partnering” with Rolfe at co:collective.
Rolfe related that her tenure at CP+B has been “educational, challenging, and incredibly fun. I hope to bring my lessons and experience to my new role at co:collective. Co is bravely pursuing a new approach for how brands, agencies and creative studios can work together. A unique opportunity like this was hard for me to say no to and something I think I’m prepared for thanks to working at CP+B. I look forward to helping extend co’s business and creating meaningful content and solutions for brands. Not to mention, co’s collaboration model also means that we can work together on projects with CP+B. So we will stay close, but this endeavor represents a new exciting phase in my career.”
Co: Collective was launched in September 2010 by Montague, Rosemarie Ryan (who are co-CEOs), Neil Parker (head of business strategy) and Richard Schatzberger (head of technology experience).
Directors Amy+Pilar and Jose Antonio Prat Join Reform School
Boutique content production company Reform has added comedy directing duo Amy+Pilar (Amy York Rubin and Pilar Boehm) and award-winning multicultural director Jose Antonio Prat to its roster for U.S. representation spanning commercials and branded entertainment.
Partners in both life and art, Amy+Pilar are know for their sharp wit and comedic timing. Their synchronicity is evident in a body of work across TV, film and commercials. Prior to joining Reform School, Amy+Pilar had been repped in the ad market by production company Knucklehead.
Amy has directed high-profile comedy sketches featuring stars like Amy Schumer, Kate McKinnon, and Sarah Silverman. On the episodic front, Amy has helmed for series such as Fresh Off the Boat, Casual, Superstore and Angie Tribeca--as well as the pilot for the hit Netflix comedy Dead to Me.
Before joining forces with Amy behind the camera, Pilar was a psychotherapist, a background that informs her ability to create fascinating characters and stage irresistible, nuanced performances. Amy and Pilar’s shared passion for comedy brought them together. Their collaboration began with a Synchrony Bank campaign, starring cult-comedy favorite Maribeth Monroe (Workaholics), and they went on to direct the pilot of the Hulu series Love, Victor. Amy+Pilar’s ad fare also includes spots for Uber’s “Go-Get” campaign and “Shift,” starring Martin Starr.
“We have been fans of Amy and Pilar for a long time,” said Ryan Ennis, executive director at Reform School. “They excel at capturing comedic performances and dialogue. Coming from the TV and L.A. comedy scenes, they’ve built a strong following and collaborated with some of our favorite funny people.... Read More