Brian DiLorenzo will join McCann New York, as chief production officer, a new role at the agency, effective on October 17. He most recently served as executive VP, executive director of integrated production at BBDO New York.
DiLorenzo will lead McCann NY’s integrated production operations, as well as content development. During his BBDO tenure which began in 2006, he helped develop lauded storytelling experiences for HBO such as the “Voyeur” and “Imagine” campaigns, and integrated content for such clients as AT&T, Federal Express, and Starbucks.
Prior to BBDO, DiLorenzo was director of broadcast production at Fallon in Minneapolis and New York, where he exec produced the second series of “The Hire” online films for BMW Films–work produced by RSA Films and which went on to win the first Cannes Titanium Lion in 2003. DiLorenzo’s Fallon endeavors also spanned such clients as PBS, Citibank, Lee Jeans and Holiday Inn. He produced, for instance, Lee Jeans’ buddy Lee “Play the Game” Internet-based campaign, and exec produced the Georgia Pacific web reality show Brawny Academy.
His latest move to McCann reunites him with Linus Karlsson, chairman and chief creative officer of McCann New York and London. The two had teamed at Fallon in the late 1990s on Lee Jeans and Brawny, among other brands. Karlsson said that his reunion with DiLorenzo is “the result of a 10-year conversation and dream of working together again.”
The reunion theme has indeed been a part of DiLorenzo’s career. When he came aboard BBDO New York, he again teamed with David Lubars, BBDO North America’s chairman/chief creative officer. Lubars and DiLorenzo were former Fallon colleagues.
Disney Pledges $15 million In L.A. Fire Aid As More Celebs Learn They’ve Lost Their Homes
The Pacific Palisades wildfires torched the home of "This Is Us" star Milo Ventimiglia, perhaps most poignantly destroying the father-to-be's newly installed crib.
CBS cameras caught the actor walking through his charred house for the first time, standing in what was once his kitchen and looking at a neighborhood in ruin. "Your heart just breaks."
He and his pregnant wife, Jarah Mariano, evacuated Tuesday with their dog and they watched on security cameras as the flames ripped through the house, destroying everything, including a new crib.
"There's a kind of shock moment where you're going, 'Oh, this is real. This is happening.' What good is it to continue watching?' And then at a certain point we just turned it off, like 'What good is it to continue watching?'"
Firefighters sought to make gains Friday during a respite in the heavy winds that fanned the flames as numerous groups pledged aid to help victims and rebuild, including a $15 million donation pledge from the Walt Disney Co.
More stars learn their homes are gone
While seeing the remains of his home, Ventimiglia was struck by a connection to his "This Is Us" character, Jack Pearson, who died after inhaling smoke in a house fire. "It's not lost on me life imitating art."
Mandy Moore, who played Ventimiglia's wife on "This Is Us," nearly lost her home in the Eaton fire, which scorched large areas of the Altadena neighborhood. She said Thursday that part of her house is standing but is unlivable, and her husband lost his music studio and all his instruments.
Mel Gibson's home is "completely gone," his publicist Alan Nierob confirmed Friday. The Oscar winner revealed the loss of his home earlier Friday while appearing on Joe Rogan's... Read More