Director Marc André Debruyne and Toyota teamed up to unveil “Olympic Drive.” The campaign features two spots showcasing Canadian Paralympic Sprinter Marissa Papaconstantinou and 2024 Summer Olympic Gold Medalist in Breaking, Phil Wizard.
“We’re appoaching Fall model launches, so we wanted to celebrate our favorite, recent auto brand work,” says Open Swim Executive Producer Amyliz Pera. “We’re extremely grateful that Marc André was given an opportunity to create this work with Toyota in Canada.”
“I came in with a deep love for hip-hop and breaking, and I knew Phil would rise to the challenge,” shares Debruyne. “Marissa is also an incredible athlete with a presence that made directing her a joy. They both had non-stop energy on set. I was hesitant to push too hard to avoid injury, but fast-tracking an Olympic sprinter with a camera is something I won’t second-guess again. As a director, I live and breathe my craft, so it’s amazing to be able to capture that same passion in others.”