Interpublic Group (NYSE: IPG) has sold the digital company Huge. Huge has been acquired by AEA Investors, a global private investment firm, and is joining forces with Hero Digital, an existing AEA portfolio company. Terms of the deal are not being disclosed.
BETC Paris has hired Julia David Heydemann as a sr. copywriter. She previously worked at Droga5 New York after stints at R/GA, 360i and Mojo Supermarket. Her work has won Webby Awards, Clios, ADC Awards, Short Awards, and recognition from The One Show. Some of the brands that she worked on during her career include Savage x Fenty, Kroger, JP Morgan Chase, as well as a Coors Light 2024 Super Bowl commercial. In past months, BETC Paris has launched several global ad campaigns for brands such as Heinz, evian, Lacoste, Michelin, or Citroen….