AKQA has promoted Luiza Baffa to managing partner. Prior to her appointment, Baffa served as managing director in Sรฃo Paulo. Under Baffaโs leadership, AKQA Casa (Sรฃo Paulo) has expanded its global footprint, working on high-profile projects across London, the U.S., Mexico, and Brazil. With an extensive background in strategy, innovation and new ventures, Baffa brings a wealth of experience to her new role as managing partner. Her expertise has earned her judging opportunities for the Effie Awards Brazil, the Clio Awards, and SXSW. Baffaโs innovative spirit has also led to the co-founding of AKQACoala.LAB, a joint venture that has propelled artists and brands to the Emmys and Grammys. AKQA was awarded the Cannes Lions Grand Prix for Digital Craft in 2023 and won 22 Cannes Lions, including Grand Prix for Design and Glass in 2024….
Street Talk for October 18, 2024
Acceleration Community of Companies (ACC) has promoted Monica Chun to serve as president. In her new role at the L.A.-headquartered independent holding company, Chun will lead growth strategy, marketing, innovation and cross-network integration throughout ACCโs entire portfolio of agencies. She will also be responsible for fostering and developing integrated marketing campaigns for Accelerationโs diverse client base. Last month, Acceleration acquired a majority stake in public relations firm DKC and its creative services studio, HangarFour. This further expanded ACCโs marketing, communications and creative capabilities, adding to its significant global client base. The company now boasts over 550 employees across 12 offices nationwide as well as London and Asia and represents leading brands including Pepsi, T-Mobile, Stanley, Netflix, Google, Airbnb, TikTok, Meta, the National Basketball Association, and Delta. In addition to DKC and HangarFour, ACC includes MKG, a creative and brand experience agency; Pink Sparrow, a design, fabrication and 3-D printing shop; Stripe Theory, a data marketing analytics and reputation management agency; Pixly, a full-service, performance minded influencer company; and Trailblaze, a marketing communications firm specializing in regulated industries. Prior to ACC which she joined in 2019 as chief client officer, Chun spent two decades at PMK*BNC, where she was agency president and chief operating Officer of brands, building the firmโs experiential, influencer, digital, social, and analytics units and helping fuel record growth with clients such as Samsung, Audi, American Express and Activision, among others....
SAG-AFTRA and the convenience... Read More