Editors/partners Eric Carlson, Barney Miller and Kane Platt, and executive producer/partner Rosemary Quigley have teamed to form Hooligan, a New York-based editing/graphic design house. Quigley and exec producer Sue Wladar guide Hooligan on the executive/management side. In addition to the aforementioned editors/partners, Hooligan’s roster of editors includes Jordan Green, Jane Keller, Greg Letson, Peter Mostert, Thomas Ostuni, Kate Owen and Pete Slife….Jill Applebaum, former creative director at Y&R/Brandbuzz, has joined Draftfcb New York as sr. VP/group creative director. At her new roost, Applebaum will helm creative efforts for key accounts including Oreo and Gevalia. Applebaum’s appointment comes on the heels of Roald van Wyk’s hiring as a sr. VP/group creative director last month from Publicis Modem. Both report to Darren Moran who was recently appointed Draftfcb New York’s CCO. As creative director at Y&R/BrandBuzz, Applebaum developed and oversaw TV, print, interactive and integrated campaigns for Burt’s Bees, the New Jersey Nets, Dymo, Sharpie, and LG Electronics….Animation studio Passion Pictures has formed a live-action commercials division, Passion RAW, under the aegis of exec producer Dan Scott-Croxford, formerly with Stink. The new venture will sit alongside Passion’s animation and live-action documentary departments and be based in the company’s London offices…..Darcey Cherubini has joined Altana Films in Buenos Aires as exec producer. Earlier in her career, Cherubini was exec producer/director of broadcast at JWT New York and served as an agency producer in the Asian and Australasian markets. She also was a live-action producer in Australia for many years….
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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