Advertising and entertainment postproduction studio Harbor has appointed Alex Gregory as executive creative director of advertising color for the U.K. market. Gregory, a sought after sr. colorist, is joined by longtime collaborator Charlie Morris who’s been appointed as head of color production, advertising.
Gregory’s portfolio includes a series of acclaimed commercials and music videos, showcasing a high level of artistry and precision that has significantly contributed to the success of numerous high-profile brands, directors, and agencies. Notable achievements in his career include winning a Creative Circle award for his work on director Sebastian Strasser’s Hyundai campaign “On To Better,” and the “Best Colorist” award at the UKMVAs for his work on Bastille’s music video “Distorted Light Beam,” directed by Jak Payne.
Gregory’s client list features prominent directors such as Felix Brady, Ian Pons Jewel, Los Perez, Jeff Low, Tom Green, Emil Nava, Nicolai Fuglsig, Philippe Andre, Johnny Hardstaff, Si and Ad, Frederick Bond, Jack Driscoll, and Marcus Soderlund. Gregory regularly collaborates with blue chip agencies including BBC Creative, Droga5, Wieden+Kennedy, TBWAMedia Arts Lab, and Innocean Worldwide.
In his new role, Gregory will report to Dan Bennett, managing director of advertising in the U.K., and collaborate closely with Harbor’s head of color in North America, Oisin O’Driscoll to expand the global color offering for the company’s advertising division. Gregory’s appointment comes at a crucial time as Harbor’s advertising division expands its VFX, color, and sound capabilities for the U.K. market.