Dreambear has brought director Dano Cerny aboard its talent roster for U.S. representation spanning commercials, branded content and music videos. He has collaborated with major brands like Microsoft, Target and Walmart. Cernyโs signing with Dreambear is marked by the launch of Microsoftโs latest campaign–which he directed for agency Transmission–showcasing a new era of AI in the workplace with Windows 11 Copilot+ PCs.
On the music video front, Cerny has collaborated with performers such as The Chainsmokers, Halsey, Elle King, Bebe Rexha and The Roots, among others. Along the way the director has garnered accolades including a win for Best Dance Video and a nomination for Best Director at the MTV VMAs. Cerny studied at FAMU in Prague before receiving his masterโs degree in directing at American Film Institute (AFI). Prior to joining Dreambear, Cerny was last repped by production house Hound.
โDano Cernyโs clear vision and unique brand of storytelling, coupled with his exceptional technical understanding of high-level visual effects, make him a standout commercial and music video director,โ said Dreambear EP Dave Gelb. โHis high character and upbeat demeanor make him an absolute pleasure to work with. Bringing Dano under Dreambearโs umbrella has been as seamless as it is creatively fulfilling.โ
Of his new roost, Cerny shared, โWe share a passion for innovative storytelling and immersive world-building. Dreambearโs exceptional VFX support and expertise have been next level. Iโm thrilled to keep creating groundbreaking visuals together.โ
Dreambear adds Cerny to a roster of directors and animators which includes SHAPXO, Lawrence Becker and Rafatoon. Dreambearโs portfolio features signature projects including the VFX and animation for Popeyes x Megan Thee Stallion, Betty Boop x GUESS Originals, Human Made x Lil Uzi, SIAโs โHey Boyโ and the iconic Louis Armstrongโs โWhat a Wonderful World.โ Recently, Dreambear has collaborated with clients like Yitty and Microsoft, adding to its extensive list of partners, which includes GUESS, Apple, Sony, Savage X Fenty, Beats, Amazon and Verizon.
โDreambearโs focus since its inception is to curate a team with diverse backgrounds and abilities,โ said founder/EP Evan Brown. โWe pride ourselves on our multicultural roster of animators and directors, and our capability to offer our clients both live-action production and post-production under one hub. We are thrilled to release our collaboration with Microsoft as we venture further into the commercial space in 2024 and beyond. We consider ourselves a family at Dreambear, as most of the founding members and roster grew up together in this industry; we will continue the family-focused culture while expanding our in house talent and representation.โ