Commercial and music video director and photographer Anton Tammi has joined Cadence Films’ roster of talent for U.S. representation. Cadence will handle Tammi for spots and music videos.
Known for his cult-music videos racking up millions of views, Tammi has won Video of The Year at the MTV Music Video Awards 2020 for his work on The Weeknd’s “Blinding Lights.” Tammi has also collaborated with the singer on music videos for his songs “Heartless,” “After Hours,” and “In Your Eyes,” as well as the still photography for his sixth album cover. In addition to The Weeknd, Anton has worked with artists like Lykke Li, Grimes, Halsey, and Yung Lean to create visionary scenescapes that complement their music.
Tammi directed two global campaigns for Yves Saint Laurent featuring Zoรซ Kravitz and Lenny Kravitz and photographed the key visuals for YSL Y–Intense. His commercial clients include brands like Gucci, The North Face, Rimowa, Bang & Olufsen, Mercedes-Benz, Genesis, and Audemars Piguet.
The Finnish director said of signing with Cadence Films, “I love that the company is founded and based in New York. That’s the city where I started! I created my first internationally known work in New York when I first moved out from Finland: the JIL – All Your Words video. It feels right for me to return to New York and work with like-minded people in the city who understand me and my style! I know with Cadence I can continue developing my filmmaking and photography in exactly the direction I genuinely and organically want to take it. During the next few years, we want to put out next-level work that surpasses even the success of my ‘Blinding Lights’ music video.”
Cadence Films co-founder and executive producer Lorenzo Ragionieri added, “Anton embodies the brand of filmmaking we believe in at Cadence: bold, modern, graphic, and never lacking in either style or substance. He brings an ambitious artistic vision to every project and backs that up with attention to detail and technical know-how across both live-action and post. He is a bright light for big, visual storytelling with humanity at its core.”
Tammi–who was previously repped by production house Somesuch–is the latest addition to Cadence which handles directors working across fashion, commercials, music videos and film. Earlier this year, Cadence–which maintains offices in New York and Paris–brought creative team NDVD and director Yuann aboard its roster.