The One Club for Creativity revealed the group of advertising, design, and education innovators named to be 2024 inductees into the Creative Hall of Fame in September.
The Creative Hall of Fame has a rich heritage of honoring the lifetime achievements of creative luminaries in all forms of advertising and design, starting with the induction of Leo Burnett in 1961.
This year’s inductees are as follows.
Creative Hall of Fame
- Bob Barrie, partner, ECD, Rise and Shine and Partners; and former art director and partner, Fallon
- Rick Boyko, former co-president, CCO, Ogilvy & Mather North America; and director, professor, VCU Brandcenter
- Bob Isherwood, former worldwide creative director, Saatchi & Saatchi; adjunct professor of advertising, Vanderbilt University; co-founder, ONE School; advisor, Creative Development, The One Club for Creativity
- Anna Morris, EVP, creative director, Burrell Communications
- Steve Sandstrom, founder, partner, ECD, Sandstrom Partners
- Donna Weinheim, former partner, Cliff Freeman & Partners, and ECD, BBDO New York
Educators Hall of Fame
- Archie Boston, Jr., Hon DDes, graphic designer, filmmaker; former professor, chair of Visual Communications Design, California State University, Long Beach
- Steven Heller, art director, designer, critic, author, co-chair, MFA Design Department, School of Visual Arts; former art director, The New York Times
- Deborah Morrison, Ph. D., distinguished professor of Advertising, associate dean of Undergraduate Affairs, University of Oregon School of Journalism and Communications
In addition, Margaret Calvert, OBE RDI, the celebrated typographer, type designer, graphic designer, and educator who designed iconic road and rail signs throughout the UK, was named this year’s recipient of the TDC Medal, presented by the Type Directors Club, part of The One Club. Calvert will also be honored during the Creative Hall of Fame induction ceremony.
The Creative Hall of Fame is known for the high levels of rigor and integrity of its selection process. For the first time this year, any club member could nominate a candidate by providing a thorough case for induction. Nominations were previously provided only by The One Club Board members.
Candidates were then voted on by the organizations National and International Board, as well as past Creative Hall of Fame inductees. A shortlist was determined by the selection committee, and nominators or an appointed advocate did a presentation to the Board in support of their candidate. A final vote was cast by the Board to select the inductees.
Criteria for being considered is three-fold:
- Impact — Those who have a celebrated body of work. This includes work that has been recognized as the best in the industry over multiple years for multiple brands, can be considered truly innovative and original in thinking and execution, and has an undeniable lasting impact.
- Influence — Those who have used their creativity and leveraged their resources to advance the industry and serve the greater good.
- Inspiration — Those who have had a measurable, positive effect on the next generation of creative leaders, and are known industry-wide as mentors, door-openers, and opportunity-creators.
“This distinguished group of 2024 inductees has blazed a trail of innovation, transformed their industries, uplifted underrepresented groups, and continues to inspire the next generation of creative talent. They each made a profound impact but did it in profoundly different ways,” said Glenn Cole, co-founder, 72andSunny, and chairman of The One Club Board of Directors. “As the creative class grows exponentially, and as the creator economy reshapes the world, the Creative Hall of Fame is more relevant than ever. I’m thrilled that The One Club is expanding the scope of disciplines, doubling-down on creative education, and committing to making this an annual iconic moment.”
“At this pivotal moment in the creative industry, it’s important to recognize and celebrate the vast array of talents and ideas that drive our culture forward,” said Pum Lefebure, co-founder, CCO, Design Army, and The One Club vice chairperson. “Whether it’s the work of designers, copywriters, art directors, or creative directors, each discipline plays a vital role in shaping the future of our field. Creative Hall of Fame inductees for this year serve as a testament to the enduring values of creativity, critical thinking, and craftsmanship. We must honor their past achievements, and continue to build upon their legacy as we navigate the ever-evolving landscape of the creative world.”
This year’s Creative Hall of Fame black-tie gala induction ceremony will take place on September 5 at Gotham Hall in New York.
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More