Chelsea Lupkin, a prolific writer and director of independent films, has signed with Greenpoint Pictures for her first career representation in commercials and branded content. Lupkin’s body of work has been featured in Indiewire, Fangoria, The Hollywood Reporter, SYFY WIRE, io9, Bloody Disgusting, and PopHorror.
Lupkin’s first collaboration with Greenpoint was a series of branded spots for Tubi, where she directed “The Gen-Z Next Door” and co-directed “Under The Impression.” Created by ad agency Mischief, the spots were part of their satirical series lampooning media buyers. Most recently, she collaborated with Coor Light on a forthcoming campaign. Her editorial work includes producing episodes, live productions, and documentaries for many media outlets, including MTV, VH1, Elle, Elle Decor, GQ, as well as Delish, where she shoots their popular series “Iconic Eats” and is the brand’s director of photography.
Her pantheon of shorts includes the widely popular coming-of-age horror Lucy’s Tale, which premiered at the Fantasia International Film Festival and racked up over 6.1 million views on Gunpowder & Sky’s streaming platform, ALTER. Lupkin is currently developing a feature-length screenplay adaptation of this short. She wrote and directed Flagged in collaboration with the Sundance Institute and Hulu (where it is available to stream). Her short film Scooter also premiered at Fantasia in 2022 and became an official selection of SITGES, Beyond Fest, and Overlook Film Festival within its lineup. The film is set to be released online in 2024. Lupkin is currently in various stages of pre-production for two feature films, including a sci-fi thriller titled Tell Them What You Saw produced by Yellow Veil Pictures, as well as an untitled horror film set for a spring production in collaboration with Crooked Letter.
She is currently a senior programmer for Short of The Week, a premiere curatorial destination for short films, where she also serves as a contributing writer. Additionally, Lupkin loaned her expertise to 2023’s Fantastic Fest in Austin, Texas, by serving on the shorts jury. She was also a mentor for participants in the Frontières International Co-Production Market in Montreal, Canada. She is currently on the jury for the Killer Shorts Horror Short Screenplay Competition for rising screenwriters in the genre.
Lupkin said, “Greenpoint’s incredible work in the space and being among such talented filmmakers marks an exciting new beginning for my filmmaking career. I look forward to evolving as a commercial director under the Greenpoint Pictures banner and collaborating with their accomplished producing team.”
“Chelsea is an exciting addition to our roster,” said Leah Donnenberg, executive producer of Greenpoint Pictures. “She is already an established tastemaker in the indie film community, and we are thrilled to introduce her expertise to the commercial world.”
