Production company m ss ng p eces has added Vietnamese-American director Thuan Tran to its roster for U.S. commercial representation.
Tran’s work reflects an innate skill for translating youth culture in a way that is relevant to broader audiences. Formerly repped by Partizan, he has worked with international clients including Adidas, Asics, Beats by Dre, NBA, Nordstrom, Chime, Nike, and Revlon, along with local charities and mutual aid groups fighting against food and housing insecurity. He began his directing career with music videos – which led to directing branded content for publications like Hypebeast, Vogue, Rolling Stone, and Billboard. He also launched the creative content collective onlunchbreak (OLB), which elevates and showcases unseen talent in hard-to-reach, marginalized communities.
“I’m so inspired by Thuan and his ability to create such fun, authentic stories, as well as his creative collective that has supported a new community of creators for several years, ” said Brian Latt, managing partner, m ss ng p eces. “I’m excited to work together and can’t wait to see what’s next.”
Tran said, “My work is rooted in honesty and the kind of familiarity that often isn’t represented on screen. m ss ng p eces aligns with my values and with the ethos of OLB. I look forward to learning more and sharing everything with my community along the way.”