1) Company 3 became independent in 2018 and that has allowed us to really focus all our efforts on the things we do best: Creating first-class artistry for our clients and delivering that in every possible format they require. As an independent entity, with Stefan Sonnenfeld as CEO, we control our services and we have the flexibility to adapt to new developments instantly.
We just expanded to a brand new facility in Hollywood on Lillian Way and that is only the beginning of our planned presence in that area. This space will have the exact same level of technological infrastructure and creative talent as all our other locations. This will allow our east side clients a home base. The move also aligns perfectly with the growing market for post and color work in the growing episodic television market.
2) The market is responding to consumer demand for more content, and new ways to digest that content on many different platforms. Content creators are responding to the opportunity to tell stories that don’t have to fit in the traditional predetermined lengths. Creative clients also want certain non-traditional services within the color grading session. Our job of offering people who come to Company 3 the talent and technology necessary to get the most out of their post experience is more challenging than ever.
3) As I said, we’re expanding our physical infrastructure in Hollywood and elsewhere. And we’re adding to our roster of top talent. We’ve recently brought some very high-powered artists onboard, including the multiple-award-winning Steven J. Scott among others. And we’re in the process of adding some services in anticipation of the evolving nature of color finishing. It’s all in the service of staying ahead of the rapidly-evolving nature of this very exciting time in content creation.
