1) I happened upon the realization that I cannot control the advertising community and the decisions made at the client/agency level. After all, we producers have a gift of control and the tighter we clench, the better we produce. And as a new member of The CA Film Commission, I have an arduous list of exciting ideas to implement on behalf of the commercial community, really, the entire film community we live in.
2) Each time I think we’re settling in to a rhythm, things change and we’ve gotten used to being comfortable with the uncomfortable. We are responsible for the world’s communication through brands and causes to a generation who has never experienced life without a screen. That is a huge weight to carry and an enormous responsibility. I love that we have integrated VR and AR into the narrative and I love even more that a tactile bronze sculpture was the most celebrated work of 2017. My crystal ball says we have only seen the beginning of the rapidity of change, including our business models.
3) When I signed my life away in the form of multiple NDA’s, I cannot recall the projects.
4) We have a bold launch occurring this year. It’s a BIG idea and it has invigorated harvest to iterate to a place we have created without any reliance and/or competition from our traditional workflow.
6) I have a lot to say on this subject and honestly 200 words could not express the history, the camaraderie, the support (or lack thereof) and the feeling of being part of (and leading) a production crew in this industry. I often think of the women a generation older than me who sacrificed so much for me to be where I am today. I can count those women on one hand. So, it is critical for us to step up and create opportunities, too. And I think (and hope) this awareness of pay disparity, sexual misconduct, and the like is the beginning of a fair, and inclusive work environment for all.
