Super Bowl commercials are prevalent in the first quarterly Top Ten Tracks Chart of 2021, starting with the #1 entry, Anheuser-Busch/InBev's "Let's Grab A Beer," executive produced by David Fincher and directed by Adam Hashemi of production house RESET for Wieden+Kennedy, Portland, Ore. Fincher's music and sound compatriots–on both features and commercials–put their stamp on the spot, including composer Atticus Ross of music/sound house Barking Owl, and sound designer Ren Klyce. Ross and Klyce are both nominated for Oscars this year for their contributions to Fincher's Mank. (Ross also has a second nom this year for Soul ).
"Let's Grab A Beer" is one of seven Super Sunday commercials to earn inclusion into SHOOT's Q1 chart; the others being Cheetos' "It Wasn't Me," Cadillac LYRIQ's "Scissorhands Free," Toyota's "Upstrea," Rocket Mortgage's "Certain Is Better," The Boston Beer Company/Samuel Adams Wicked's "Horses," and Paramount+'s "Sweet Victory."
So have a look and a listen at the top music and sound fare this quarter has to offer.
1: Director Adam Hashemi, W+K “Grab A Beer” For Anheuser-Busch InBev
Client Anheuser-Busch InBev Agency Wieden+Kennedy, Portland, Ore. Production RESET Adam Hashemi, director; David Fincher, exec producer. Editorial Exile Kirk Baxter, editor. Music Barking Owl, West Los Angeles, Calif. Atticus Ross, composer; Kelly Bayett, creative director. Sound Design & Mix Ren Klyce, sound designer/mixer.
2: Bryan Buckley Directs Cheetos’ Super Bowl Spot Starring Ashton Kutcher, Mila Kunis
Client Frito-Lay/Cheetos Agency Goodby Silverstein & Partners, San Francisco Jeff Goodby, Rich Silverstein, chairmen; Margaret Johnson, chief creative officer; Eamonn Dixon, Stefan Copiz, creative directors; Lennie Galloway, copywriter; Thomas Gledhill, art director; Leila Gage, Margaret Brett-Kearns, co-directors of production; Sara Ward, executive producer; Dan Watson, Noah Dasho, Alex Healy, sr. producers; Bonnie Wan, partner, head of brand strategy; Ralph Paone, group brand strategy director; Gabriella Dishtosky, brand strategy director; Shaza Elseshtawy, sr. strategist; Christine Chen, partner, head of communication strategy; Caitlin Neelon, communications strategy director; Drew Forrest, sr. communications strategist. Production Hungry Man, bicoastal Bryan Buckley, director; Mino Jarjoura, Caleb Dewart, exec producers; Marian Harkness, head of production; Matt Lefebvre, producer; Cassidy Gill, production supervisor; Par M. Ekberg, DP. Editorial Exile Kirk Baxter, editor; Mitch Goldberg, assistant editor; David Won, producer; CL Kumpata, exec producer; Jennifer Locke, head of production. Music Shaggy’s “It Wasn’t Me” remix. Beacon Street Studios Andrew Feltenstein, John Nau, arrangers; Leslie DiLullo, exec producer; Kate Vadnais, sr. producer; Rommel Molina, engineer. VFX a52, Santa Monica, Calif. Andy Rafael Barrios, VFX supervisor, lead Flame artist; Matt Sousa, Flame artist; Kevin Stokes, John Valle, online editors; Chris Lewis, producer; Stacy Kessler-Aungst, head of production; Patrick Nugent, Kim Christensen, exec producers; Jennifer Sofio Hall, managing director. Color a52 Color Gregory Reese, colorist; Jenny Bright, producer; Thatcher Peterson, exec producer.
3: David Shane Directs Timothée Chalamet, Winona Ryder In “Edward Scissorhands”-inspired Super Bowl Spot For Cadillac LYRIQ, Leo Burnett Detroit
Client Cadillac LYRIQ Agency Leo Burnett Detroit Robert Clifton Jr., Matt Cramp, Matt Turner, Jason LaFlore, creatives; Patrick O’Brien, executive producer; Chris Bridgland, Steve Lampert, Ted Gott, strategy; Dayna Elconin, cross channel strategy; Bob Samuel, consulting producer. Production O Positive David Shane, director; Ralph Laucella, Marc Grill, exec producers; Devon Clark, head of production; Jeff Cronenweth, DP; Maia Javan, production designer; Melissa Des Rosiers, costume designer. Editorial MackCut Gavin Cutler, editor; Megan Heard, assistant editor; Gina Pagano, exec producer. Color Company 3 Tim Masick, colorist. VFX/Post Framestore Larissa Berringer, exec producer; Jamie Hoskins Smith, sr. producer; Alex Roesch, production coordinator; Aron Hjartarson, executive creative director. Music Yessian Dan Zank, music arranger; Michael Yessian, head of production; Brian Yessian, chief creative officer; Gerard Smerek, exec producer/music mixer. Sound Design MackCut Sam Shaffer, sound designer. Audio Post MackCut Sam Shaffer, mixer.
4: Top Spot of the Week: Director Lance Acord, Goodby Silverstein & Partners Take “The Plunge” For One Medical
Client One Medical Agency Goodby Silverstein & Partners Margaret Johnson, chief creative officer; Tristan Graham, Felipe Lima, creative directors; Anthony Pagaza, copywriter; Jennifer fisher, art director; Leila Gage, director of broadcast production; Tess Kenner, executive producer; Gabriella Dishotsky, brand strategy director. Production Park Pictures Lance Acord, director/DP; Jackie Kelman Bisbee, exec producer; Caroline Kousidonis, executive producer/line producer; Scott Howard, exec producer; Anne Bobroff, sr. head of production/business affairs; Chelsea Schwiering, head of production. Editorial Exile Matt Murphy, editor; Vance Tucker, assistant editor; C.L. Kumpata, exec producer; Jennifer Locke, head of production; Samantha Axelrod, producer. VFX a52 Andy Rafael Barrios, VFX supervisor; Rod Basham, lead Flame artist; Chris Riley, John Valle, online editors; Andrew Rosenberger, producer; Stacy Kessler-Aungst, head of production; Patrick Nugent, Kim Christensen, exec producers; Jennifer Sofio Hall, managing director. Color a52 Color Daniel De Vue, colorist; Jenny Bright, color producer; Thatcher Peterson, exec producer. Music/Sound Design/Mix Q Department
5: CALLEN, Director Craig Gillespie “Ready For Anything” In Vistaprint Campaign
Client Vistaprint Agency CALLEN Craig Allen, founder, chief creative officer; David Hughes, managing director; Julianna Stimon, head of strategy; Kelly Marshall, brand director; Angela Dai, art director; Sam Carlson, copywriter; Matt Nail, Kyle Davis, Brandon Mugar, Reuben Hower, creative directors; Matt Mattingly, executive producer (Hone Production). Production MJZ Craig Gillespie, director; Emma Wilcockson, exe cproducer; Martha Davis, producer. Editorial Mackcut Gavin Cutler, editor; Gina Pagano, exec producer; Megan Heard, assistant editor; Marc Healy, sound design. Sound Design Henryboy Bill Chesley, sound designer; Kate Gibson, exec producer. Music Walker Abbey Hendrix, exec producer; Julianne Wilson, music supervisor; Christopher Keyes, engineer. VFX KEVIN Tim Davies, ECD/partner/lead artist; Sue Troyan, sr. exec producer/partner; Mike Dalzell, head of CG/CG lead; Jami Schakel, sr. VFX producer; Andrew Cowderoy, VFX producer; Rob Winfield, Susanne Scharping, Tim Bird, Steve Cokonis, Steve Gibbons, Robert Murdock, Brad Scott, 2D team; Carl Harders, Nico Sugleris, Matt Longwell, Kerry Graham, Bryan Repka, Igor Stefanovic, CG team.
6: Toyota’s “Upstream” Uplifts, Inspires; Tarsem Directs Super Bowl :60 For Saatchi
Client Toyota Agency Saatchi & Saatchi, Dentsu Jason Schragger, Keichi Higuchi, chief creative officers; Fabio Costa, executive creative director; Marc d’Avignon, group creative director; Yusong Zhang, Alice Blastorah, associate creative directors, art directors; Britt Wilen, associate creative director, copywriter; Rodrigo Vargas, executive producer; Stephanie Dziczek, sr. producer; Kristen Hosack, sr. music supervisor; Mark Turner, chief strategy officer. Production RadicalMedia Tarsem, director; Jim Bouvet, exec producer; Jeremy Barrett, line producer; Paul Meyers, DP. Production Services AFS Productions, Cape Town, South Africa, and Los Angeles Dale Kushner, Brin Kushner, exec producers. Editorial Final Cut Joe Guest, editor; Suzy Ramirez, exec producer; Ana Orrach, head of production/producer; Evan Bluestein, assistant editor. Telecine Company 3 Jill Bogdanowicz, colorist. VFX Framestore Alex Thomas, creative director; Katharine Buckley, VFX producer; James Razzall, president, advertising, North America; Emily Rawl, James Gemmell, coordinators; Marguerite Cargill, Carlos A. Gomez, Theo Maniatis, Flame artists; JD Yepes, 2D lead; Alexander Osvaldsson, Paul Krist, Michael Miller, Eva Flodstrom, Belinda Chen, Piotr Bednarczyk, 2D artists; Andrew Thompson, Cosku Ozdemir, Kevin Gillen, Kira Yu, Marco Marenghi, Richard Shallcross, Sean Dollins, Soren Barton, Taylor Hodgson-Scott, Todd Herman, Walter Fulbright, CG artists. Music The Elements Music, Santa Monica, Calif. Norman Kim, composer; Kristina Iwankiw, executive music producer. Sound Design LSD, Santa Monica, Calif. Michael Anastasi, sound designer; Kai Paquin, assistant sound designer; Susie Boyajan, exec producer; Kayla Phungglan, sr. producer. Audio Post Lime Studios, Santa Monica, Calif. Matt Miller, mixer; Ian Connie, assistant mix engineer; Susie Boyajan, exec producer; Kayla Phungglan, sr. producer.
7: Craig Gillespie Directs Tracy Morgan In Rocket Mortgage’s “Certain Is Better”
Client Rocket Mortgage Agency Highdive, Chicago. Chad Broude, Mark Gross, co-founders/chief creative officers; Patrick Burke, group creative director/writer; Chris Carraway, creative director/art director; Jeb Quaid, creative director/copy; Jen Passaniti, head of production/executive producer; Marianne Newton, sr. producer. Production MJZ, bicoastal/international Craig Gillespie, director; David Zander, president/exec producer; Emma Wilcockson, exec producer; Martha Davis, producer; Hoyte van Hoytema, DP; Jamie Vickers, production designer; Christian Van Fleet, 1st AD. Editorial Cutters Chicago Tim LoDolce, Grant Gustafson, Aaron Kiser, editors; Emily Tolan, assistant editor. Music SOUTH Music and Sound, Santa Monica, Calif. Dan Pritikin, Matt Drenik, creative directors; Rusty Logsdon, Jon Darling, composers; Ann Haugen, exec producer; Ignacio Zas, producer. Sound Design & Mix Another Country, Chicago. Peter Erazmus, sound designer/mixer; Tim Konn, exec producer; Louise Rider, producer; Josh Hunnicutt, audio assistant.
8: Goodby Silverstein & Partners, Director Matt Aselton Horse Around In Super Bowl Spot For Samuel Adams
Client The Boston Beer Company/Samuel Adams Agency Goodby Silverstein & Partners, San Francisco Margaret Johnson, chief creative officer; AJ Warren, Brett Beaty, Joshua Hacohen, associate creative directors; Bonnie Wan, partner, head of brand strategy; Stephanie Bousquet, director of brand strategy; Marisa Perazzelli, sr. brand strategist; Leila Gage, head of broadcast production; Matt Flaker, executive broadcast producer; Stephanie DeNatale, executive producer; Nick Goldsmith, producer. Production Company Arts & Sciences, West Hollywood, Calif. Matt Aselton, director; Toby Irwin, DP; Marc Marrie, managing partner/exec producer; Mal Ward, managing director/partner; Christa Skotland, head of production; Zoe Odlum, exec producer. Editorial Arcade Edit Geoff Hounsell, editor; Ryan Andrus, assistant editor; Kristen Thon-Webb, sr. producer; Crissy DeSimone, exec producer. Audio/Sound Design Lime Studios Michael Anastasi, sound designer; Sam Casas, audio engineer; Susie Boyajan, exec producer; Kayla Mashburn, producer. Music Butter Music Annick Mayer, music exec producer; Stone Irr, music producer. VFX Framestore Matt Pascuzzi, VFX lead; Maura Hurley, sr. producer; Nathaniel Cabra, production coordinator; Dez Macleod-Veilleux, exec producer; Avery Herzog, Elaina Brillantes, Euna Kho, Greg Gaskins, Kane Herd, Zavier Mojica, Ryan Ninko, Raul Ortego, compositing team. (Toolbox: Nuke, Flame) Color Company 3 Tom Poole, colorist; Alexandra Lubrano, producer.
9: Droga5, Director David Shane Scale Paramount Mountain To Herald New Streaming Service
Client ViacomCBS/Paramount Plus Agency Droga5 New York Tim Gordon, Felix Richter, co-chief creative officers; Scott Bell, executive creative director; Dan Kelly, group creative director; Sean Buckhorn, Amy Werblin, sr. copywriters; Gonzalo Navarro, Erika Kohnen, sr. art directors; Jeremy Fox, executive producer, film; Gabriela Avila, strategy director. Production O Positive David Shane, director; Paul Cameron, Jeff Kim, DPs; Ralph Laucella, Marc Grill, exec producers; Brady Vant Hull, Jason Reda, line producers; Maia Javan, production designer; Greg McCollum, first assistant director; Devon Clark, head of production. Editorial Work Editorial Rich Orrick, Jono Griffith, editors; Erica Thompson, exec producer; Alejandra Alarcon, head of production; Chris O’Brien, Fatos Marishta, Rain Keene, Adam Buckmaster, assistant editors. Postproduction/VFX The Mill Heath Raymond, exec producer; Nathan Kane, creative director/VFX supervisor; Colin Blaney, production supervisor; Mia Saunders, Katharine Mulderry, associte producers; Keith Sullivan, Andre Vidal, Blake Druery, Antoine Douadi, Siro Valente, Joe Tang, 2D leads; Seon Crawford, Christian Peck, Finlay Crowther, CG leads; Mikey Rossiter, colorist; Vivian Kim, Caio Sorrentino, Arthur Elson, David Reynolds, Fred Kim, Jiin You, Joseph Yoon, Luke Midgley, Nasser Mandavi, Sebastian Romero, Taner Besen, Ting Jung-Hsu, Ben East, Anuj Bhandari, Dilipan J, Hanuma Hanumath Prassad Kondepi, Mayank Shekhar Iwari, Mohit Garg, Pradeep Kumar Rawat, Satya Nanna; Arsen Arzumanyan, CG previs; Todd Akita, Ciaran Moloney, Vraja Para, Mahmound Elragheb, Emre Sumer, CG FX; Charles Lee, Cedric Menard, Sue Jang, Crystal Samuel, Jiyoung Lee, CG matte painting; Harlan Qiu, Casey Reuter, Alek Vacura, Greg Mawicke, Anil Sarki, Guru Prasad, Kartik Arora, Kiran Prabhu, Sashi Kumar Dakoju, Siva Subramanian, Somesh Tiwari, Sudhir Verma, CG modeling; Samiran Ghosh, Sandeep Kumar Goje, Sukanta Chakraborty, CG animation; Jackie Liao, Lauren Shields, Pablo Estrella You, Grace Hwang, Yongho Kim, CG lighting ;Aatish Ranjan, Arpit Gangrade, Ashwani Patel, Verru Ramesh, Dongili Varaprasad, CG tracking. Music Human James Dean Wells, exec producer; Morgan Visconti, Sloan Alexander, creative leads; Andrew Bloch, composer. Audio Post Heard City Phil Loeb, Evan Mangiamele, Stefano Campello, audio mixers; Catherine Sangiovanni, Ronnie Stapleton, Tom Morris, Seth Brogdon, Bennett Kerr, assistant engineers; Gloria Pitagorsky, managing director/partner; Sasha Awn, Jackie James, exec producers; Andi Lewis, producer; Nick Duvarney, assistant producer.
10: Droga5, SMUGGLER Director Mark Molloy Welcome Baby To The World For Huggies
Client Kimberly-Clark/Huggies Agency Droga5 NY David Droga, creative chairman; Neil Heymann, global chief creative officer; Tim Gordon, Felix Richter, co-chief creative officers; Juliana Cobb, executive creative director; Alyssa Georg, Elena Knox, creative directors; Meli Chamorro, Stacey Smith, associate creative directors; Jasper Yu, art director; Danielle Gasbarro, Sara Muchnick, copywriters; Gus Sainwood, content writer; Rich Greco, executive design director; Kayt Brylinsky, associate design director; Leslie Cheng, sr. designer; Maddie Bone, designer; Craig Wong, group user experience director; James Garvey, sr. user experience designer; Sally-Ann Dale, chief creation officer; Sophie Paton, Tegan Mahford, Andres Riveros, producers, film; Mike Ladman, sr. music supervisor; Cliff Lewis, director, art production; Caroline Fahey, producer, art; Tasha Cronin, director of interactive production; Ian Graetzer, sr. producer, interactive; Colin Neff, producer, interactive; Michelle Levitch, associate producer, interactive; Jonny Bauer, global chief strategy officer; Ben Brown, group strategy director; Emily Mulvey, strategy director. Agency Accenture Interactive Marisa Fuoco, executive creative director; Kelli Solomon, sr. copywriter; Alena Titova, sr. designer. Production SMUGGLER Mark Molloy, director; Mauro Chiarello, DP; Patrick Milling-Smith, Brian Carmody, Sue Yeon Ahn, exec producers; Alex Hughes, head of production; Ben Croker, producer; Elmi Badenhorst, production designer; Sylvia Esme Van Heerden, stylist; Tracey Lund, casting. Production Service Orange Films Jon Day, service producer; Nicole Ford, service line producer. Editorial Work Editorial Stewart Reeves, Trush Fuller, editors; Audrey Weiner, Leah Turner, Winter Brihn, assistant editors; Erica Thompson, exec producer; Samara Kelly, producer. Postproduction/VFX a52 Patrick Nugent, Kim Christensen, exec producers; Stacy Kessler-Aungst, head of production; Michael Steinmann, head of CG production; Jennifer Sofio Hall, managing director; Jillian Lynes, Andrew Rosenberger, producers; Urs Furrer, VFX supervisor; Andy Wilkoff, CG supervisor; Andy McKenna, Steve Wolff, Dan Ellis, Rod Bashman, Mike Vaglienty, Flame artists; Joe Chiechi, 3D artist; Jie Zhou, matte painter; Dan Ellis, John Valle, Gretchen Capatan, online editors; Steven Biggert, animator. Music Mr. Pape “Ode to the little ones” Sound Design 750mph Sam Ashwell, head sound engineer & sound supervisor; Martin Critchley, head of production; Jessica Ringshall, exec producer. Audio Post Heard City Phil Loeb, Jeremy Siegel, audio mixers; Catherine Sangiovanni, assistant mixer; Sasha Awn, exec producer. Color Company 3 Sofie Borup, colorist; Alexandra Lubrano, post producer. Voiceover Sound and Fury, casting director. Footage Researcher Mike Davis