FilmTecknarna, Stockholm and N.Y., has finalized a deal to represent Stockholm-based director Arvid Steen for exclusive spot representation in both the U.S. and European markets. This past winter Steen directed a music video with the London band The Guilty Ones for its debut single. He also recently wrapped commercials for the Swedish grocery store chain Coop and pharmacy chain Apoteksgruppen. Currently he is working on a music video that combines live action with 2D animation….Industry vets Mark Larranaga and Zach Kinney have launched SAINTS LA, a boutique specializing in the creation and production of visual effects and motion graphics for film, TV and the web. The new venture has wrapped a three-spot Kodak Printer campaign for Deutsch N.Y. shot by the Thomas Cobb Group, with Larranaga and Kinney serving as VFX supervisors…..R/GA has opened an office in São Paulo, Brazil, a move prompted by the agency being named MasterCard’s global digital agency of record. R/GA has appointed Paulo Melchiori as executive creative director and promoted Paola Colombo from R/GA New York to group director, production. Both will lead the new office and are responsible for hiring a multidisciplinary team to build it, with an expected growth of 10 to 15 people by year’s end. Melchiori and Colombo are also tasked with generating new business throughout Latin America. Melchiori had previously been senior VP/creative director at Publicis Modem, San Francisco….Nick Sasso has joined Outside Edit+Design, New York, as senior Flame artist. He comes over from Manic, where his client roster included Maybelline, L’Oreal, Chase, Mercedes Benz, BMW, Bank of America, Smuckers, Bacardi, and Absolut Vodka….
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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