Bay Area production company Caruso Company and creative editorial boutique 1606 Studio have formed a joint alliance to provide agencies and brands with one-stop solutions for advertising, branded content and other media projects. The agreement builds on a strong history of collaboration between the two companies that includes projects for OXIGEN Water, University of Arizona Health Sciences and Norton Utilities. All three projects were helmed by Caruso Company director and 1606 partner Doug Walker and edited by Walker and 1606 editors/partners Brian Lagerhausen and Connor McDonald.
These projects represent how this strategic alliance will result in a streamlined workflow, greater efficiencies, and an integrated creative approach. Caruso Company founder and executive producer Robert Caruso said, “Formalizing our relationship, will allow us to work together organically with our good friends at 1606 and tap into the best capabilities of both companies.”
In today’s challenging environment, agencies and brands are looking for solutions that simplify production. “Cross-disciplinary collaboration reduces the number of layers in the production process that can slow the process and dilute the quality of the end product,” said 1606 Studio exec producer/partner Jon Ettinger. “Our two companies have developed a strong rapport and we welcome the opportunity to take the relationship to the next level.”
Caruso Company and 1606 Studio have engaged independent agency Novick, Inc. as their joint sales representative.
The most recent project for OXIGEN Water features its owner and Golden State Warriors star Steph Curry as well as frontline workers. It parallels Curry’s training regimen with the efforts of real-life workers involved in pandemic recovery. Caruso Company and 1606 are currently working on a project for agency Butler, Shine, Stern & Partners, with Walker as director and 1606 Studio’s Brandy Troxler as editor.
Ettinger expects the strategic alliance to lead to a greater diversity of projects and opportunities for 1606 Studio’s full editorial staff.
Other past collaborations include:
- A public service campaign via Erich & Kallman for the United Nations UN Women initiative, promoting International Women’s Day.
- A branding video for the University of Arizona Health Sciences titled Tomorrow is Here.
- An earlier series of short films for OXIGEN and Erich & Kallman profiling frontline workers affected by COVID-19.
Sean “Diddy” Combs seeks bail, citing changed circumstances and new evidence
Sean "Diddy" Combs filed a new request for bail on Friday, saying changed circumstances, along with new evidence, mean the hip-hop mogul should be allowed to prepare for a May trial from outside jail.
Lawyers for Combs filed the request in Manhattan federal court, where his previous requests for bail have been rejected by two judges since his September arrest on racketeering conspiracy and sex trafficking charges.
He has pleaded not guilty to charges that he coerced and abused women for years with help from a network of associates and employees, while silencing victims through blackmail and violence, including kidnapping, arson and physical beatings.
He has been awaiting a May 5 trial at a federal detention facility in Brooklyn.
In their new court filing, lawyers for Combs say they are proposing a "far more robust" bail package that would subject the entertainer to strict around-the-clock security monitoring and near-total restrictions on his ability to contact anyone but his lawyers. But the amount of money they attach to the package remains $50 million, as they proposed before.
They also cite new evidence that they say "makes clear that the government's case is thin." That evidence, the lawyers said, refutes the government's claim that a March 2016 video showing Combs physically assaulting his then-girlfriend occurred during a coerced "freak off," a sexually driven event described in the indictment against Combs.
They wrote that the encounter was instead "a minutes-long glimpse into a complex but decade-long consensual relationship" between Combs and his then-girlfriend.
The lawyers argued that the jail conditions Combs is experiencing at the Metropolitan Detention Center in Brooklyn violate his constitutional... Read More