Bryan Cranston kisses Julia Louis-Dreyfus, center front, as she accepts the award for outstanding lead actress in a comedy series for her work on "Veep" at the 66th Annual Primetime Emmy Awards at the Nokia Theatre L.A. Live on Monday, Aug. 25, 2014, in Los Angeles. (Photo by Chris Pizzello/Invision/AP)
NEW YORK (AP) --
NBC says the Emmys thrived despite a Monday airing in the dog days of August.
Broadcast on a nontraditional night prior to Labor Day, the television awards show nonetheless logged 15.6 million viewers. It was the second biggest audience for an Emmy Awards broadcast in eight years, NBC said Tuesday.
The viewership was exceeded only by last year's airing by CBS, when it drew 17.8 million viewers on a Sunday in September, with an NFL game as lead-in.
The 15.6-million audience makes this the most-watched night on any network since ABC's Academy Awards on March 2, when 35.2 million viewers were tuned in.
The Emmycast, which aired from Los Angeles live across all time zones, was hosted by Seth Meyers.
Icons for the smartphone apps Xiaohongshu and TikTok are seen on a smartphone screen in Beijing, Tuesday, Jan. 14, 2025. (AP Photo/Andy Wong)
As the threat of a TikTok ban looms, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu โ making it the top downloaded app in the U.S.
Some of the "TikTok refugees," as they call themselves, say the TikTok alternative, a Chinese app, is being chosen in protest of the TikTok ban.
The U.S. Supreme Court is due to rule on a law that stipulates TikTok must be divested from its Chinese parent company ByteDance by Jan. 19 or face a ban in the U.S. over national security concerns.
After the justices seemed inclined to let the law stand, masses of TikTok users began creating accounts on Xiaohongshu, including hashtags such as #tiktokrefugee or #tiktok to their posts. Since Monday, Xiaohongshu has become the top downloaded free app on Apple's App Store in the U.S.
Xiaohongshu, which in English means "Little Red Book" is a Chinese social media app that combines e-commerce, short video and posting functions.
The app has gained traction in China and other regions and countries with a Chinese diaspora such as Malaysia and Taiwan in recent years, racking up 300 million monthly active users, a majority of whom are young women who use it as a de-facto search engine for product, travel and restaurant recommendations, as well as makeup and skincare tutorials.
The #tiktokrefugee topic has racked up over 160,000 posts on Xiaohongshu, many of which are videos of American users introducing themselves and asking for tips on how to navigate the app, which they are calling "RedNote".
Xiaohongshu did not immediately respond to a request for comment from The Associated Press.
Alexis Garman is a 21-year-old TikTok user in Oklahoma with nearly 20,000 followers. She joined Xiaohongshu on Tuesday after seeing... Read More