Creative studio Imaginary Forces has brought Leighton Greer on board as head of production. Greer will supervise projects from the bidding to final finishing stages for feature films, episode content, game cinematics, and premium commercials.
Before joining Imaginary Forces, she worked as an executive producer of VFX for Crafty Apes, Ghost, Rhythm and Hues, Technicolor, and The Mill, among others. Her real passion, however, lies within the purview of Head of Production.
“My superpower is in assembling a team that can execute a big creative vision, seeing the project across the line, and then taking that success and building it with bigger systems and continuing to lay a foundation for the creativity to flow within the team. Once you have that foundation, the artists are free to grow, create, and do what they do best,” said Greer.
She continued, “My successes as a producer and in my time in the industry have come more from being able to build those relationships, to help other people continue to grow in their careers, and to find ways to make secure environments for them to flourish in. Ultimately, this is the X-factor that makes a company unique and special. We all have technology. It’s great, and we need it. But that’s not what makes a company. It is those special individuals, and, as leaders, it’s our job to support them.”
Matthew Barish, COO of Imaginary Forces, said, “I’ve been fortunate to call Leighton a colleague in the past, and I know she’ll accomplish great things with the team at Imaginary Forces. Her energy and approach to production are creative, inclusive, and infectious.”
