Who Wot Why has named Marissa Jennings and Charles Faircloth as joint managing directors.
Jennings, who has been with London-based agency Who Wot Why since it launched in 2016, is promoted from the role of operations partner. She will be joint MD and partner overseeing the company’s commercial affairs and internal direction.
Faircloth joined the agency in 2017, and is currently the client services partner. He becomes joint MD and partner of client business, responsible for the agency’s client relationships. He continues to run the agency’s largest account, Sky Bet.
The joint MD roles are designed to bring together Jennings and Faircloth’s different but complementary skill sets. Jennings’ production experience means she has a good foundation in budgets and profit margins and Faircloth’s account handling background provides an essential grounding in building and maintaining client relationships. They will both continue to work into, and alongside, the agency founders Sean Thompson, Ben Walker and Matt Gooden.
Jennings began in production, moving between agencies and production companies in London, Paris and Amsterdam. She was head of production on Volvo at Arnold Amsterdam and produced at Limelight, 2AM and The Producers.
Faircloth started in advertising 28 years ago at WCRS. He subsequently spent 10 years at JWT and, more recently, two stints at Crispin Porter + Bogusky, where, in 2006, he became the agency’s first hire outside of the U.S.
