London Alley has promoted Matthew Kauth to commercial executive producer and brought Sarah Morrison aboard as head of production.
Kauth was upped from head of production to commercial EP. He will be responsible for running point on all commercial and direct to brand projects. He will also lead strategy for the commercial department, both in bringing in new business and curating and growing new talent. He will report directly to the London Alley leadership team, composed of Brandon Bonfiglio, Luga Podesta and Andrew Lerios.
With more than 10 years of industry experience, Kauth specializes in devising outside the box production solutions and strategies to help directors maximize their vision and clients optimize their boards. Throughout his time at London Alley, he has worked with clients including Taco Bell, Pepsi, Samsung, McDonald’s, NFL and Maybelline. Prior to joining London Alley in 2018, Kauth served as a bidding producer at Tool of North America.
Morrison joins London Alley from Serial Pictures where she served as a bidding producer, She comes over with five-plus years of industry experience. As London Alley’s new head of production, Morrison will be responsible for overseeing production teams, bidding commercials and music videos, and keeping up to date on all union regulations. She will report directly to London Alley’s executive producers and partners.
A graduate of Boston University, Morrison started her career in commercials at Little Minx where she worked as a production coordinator and then moved onto Big Block where she spent three years as a staff production manager. She then went to Serial Pictures. Over the years, Morrison has worked with clients including Ford, NFL, Samsung and Facebook.