Mixed media production company Flesh and Bones has expanded its animation roster with the signing of directors OK Motion Club (OKMC) for commercials, branded content and music videos in the U.S.
OKMC is a design and animation collective led by directors Amanda Schrembeck and Linda McNeil from Atlanta. They specialize in short-form social content that comes to life with poppy colors and traditional animation techniques. Their signature style has led to work for brands like Topo Chico, Minute-Maid, Vox Media, the NBA, Mailchimp, Postmates and Vans.
After working as freelancers in the industry for over 10 years, Schrembeck and McNeil saw a need for a space where other women and non-binary animation creatives could collaborate, be heard, and inspire each other to do their best work. Their goal is to not only create beautiful, eye-catching work, but also empower the underrepresented artists in the industry by hosting ongoing talks and workshops like Ladies, Wine & Design and their OK Movie Club at a local historic theater in downtown Atlanta.
Through their own social media networks and local creative community, they’ve been able to parlay their backgrounds in fine arts and graphic design into full end-to-end animation production for brand clients.
“We’re pretty strong believers in what you put out is what you’ll receive and that’s held true for our work,” shared Schrembeck and McNeil in a joint statement. “We started OK Motion Club by only creating content that was exciting to us, or maybe we wanted to try a new experimental technique, and to our surprise, that’s exactly the type of work our clients wanted as well,”
In signing with Flesh and Bones, OKMC is excited about the bigger brand opportunities to come with the full support of the production company and its resources, allowing the artists to elevate their work by focusing more on the creative. Schrembeck and McNeil added, “We really love the type of work Flesh and Bones puts out and we think we’d make an amazing pairing. And we also really liked that they’re passionate about empowering the underdogs. For us, making work with people that share similar values is important for creativity.”
Flesh and Bones’ ECD/founder Tony Benna said, “We were attracted to their work immediately because it really fits the creative needs of brands right now. It’s that hyper cool, visually engaging short form social content that snags your attention. It connects brands to their audience in an artful and authentic way, literally everyday.”
Rob Traill, Flesh and Bones exec producer/founder, added, “We’re really looking forward to introducing OKMC to the broader market. Many of our clients are increasingly asking for volume buckets of content to keep up with their brands’ social needs. It’s really the sweet spot for what OKMC offers.”
OKMC was previously repped in the U.S. market by the Jacky Winter Group.